Experience

• 

  OpenCommerce Group

  • United States
  • Technology, Information and Internet
  • 100 - 200 Employee

  • Marketing Manager

    • Mar 2020 - Present

    ShopBase, the predecessor brand of OpenCommerce Group, was a startup providing services in social networks and eCommerce.* Responsible for strategies and objectives of marketing activities for main products including Socialcommerce.ninja, Sieuweb.vn, Phpfox.pro, Socialmessenger.im; and delivering sales targets.* Grew Sieuweb.vn from zero to 80,000 customers in 1,5 years.* Boosted Phpfox.pro's revenue by 50% after 3 months.

  • Sales Representative

    • Jan 2019 - Mar 2020

    ShopBase (by OpenCommerce Group) is the first eCommerce platform for White Label, DropShipping, and Print-On-Demand businesses.Key results* We currently empower over 80,000 print-on-demand and dropshipping businesses all over the world.* $10M+ ARR.

• 

  RevU

  • Vietnam

  • Marketing Manager

    • Apr 2018 - Feb 2020
    • Vietnam

    Revu - a influencer marketing company started up in 2018.Responsible for:* Company strategy & Revenue operations.* Marketing & Sales strategies: market analysis, customer analysis, growth plans, sales directions, etc.* Customer happiness strategy.* Contribute to product strategy & development.* Training & Coaching.* Build company foundation and workflows.

• 

  H&M

  • Vietnam

  • Brand Manager

    • Nov 2017 - Sep 2018
    • Vietnam

    Responsible for strategies and objectives of branding, marketing activities for H&M, and delivering sales targets.Marketing & Growth* Brand management. Developed company strategy and positioning.* Marketing automation & Growth hacking strategies.* Organised and managed campaigns, from concept & copywriting to operation.* Full-funnel A/B testing and optimization experience, from ads to landing pages to user onboarding flow to email remarketing.* Skilled at SEO and top paid channels.* Experienced in implementing and tracking dynamic retargeting programs.Customer Happiness Management* Built customer support and customer success teams & raised the support quality to a high standard.* Built & scaled customer success programs: automated user journeys, training webinars, product demos.* Led innovative change: new way of doing CSAT. NPS score to increase customer satisfaction.Product Development* Contributed to product development, from wireframe, concept to execution, UI-UX testing.* Savvy with third party analytics platforms (e.g. Google Analytics, KISSmetrics, Mixpanel, etc.) to make data-driven decisions on product development.