See How Many Clients You're Missing Each Month

Simply enter your business email & Topline AI Agent will show you.

Bio

Generated by
Topline AI
Pongpat Thiensiri is a seasoned professional with a Ph.D. in Technopreneurship and Innovation Management from Chulalongkorn University. He has extensive experience in corporate communications, branding, and marketing, having worked for top companies such as Nissan Motor Corporation, Thai Airways International, and CK Power Public Company Limited. He has also held senior positions in corporate social responsibility and sustainability, including Vice President - Corporate Social Responsibility at PACE Development Corporation Public Company Limited and Division Manager - CEO Office & External Affairs at Digital Government Development Agency.

Credentials

  • Zertifikat Deutsch als Fremdsprache
    Goethe-Institut e.V.

Experience

    • Deputy Director General - Special Project Management
      • May 2023 - Present
      • Bangkok Metropolitan Area

  • Thailand Professional Qualification Institute
    • Bangkok, Bangkok City, Thailand
    • Deputy Director General
      • Jul 2021 - Oct 2021
      • Bangkok, Bangkok City, Thailand

      In charge of IT, Public Relations and Marketing, General Affairs (HR, Procurement, Secretary, Finance & Accounting) and Legal

  • CK Power Public Company Limited
    • Bangkok Metropolitan Area, Thailand
    • Gerenal Manager - SSC Corporate Sustainability Management (formerly Marcom)
      • Sep 2019 - Jul 2020
      • Bangkok Metropolitan Area, Thailand

      Manage group-wide branding & marketing strategies, marketing communication, public relations, corporate social responsibility and sustainability

  • Nissan Motor Corporation
    • Bangkok Metropolitan Area, Thailand
    • Assistant General Manager - Corp Comms / Internal Comms, Nissan Motor (Thailand)
      • Aug 2017 - Oct 2018
      • Bangkok Metropolitan Area, Thailand

      --> Develop strategic plan for corporate communications and branding together with implementing PR&Communications strategies to build and sustain brand awareness and reputation of the company --> Manage effective with variety of tactics and activities including brand positioning, corporate &product advertising, thought leadership program, customer and business communications, event management, media relations, crisis communications, CSR & Sustainability and key messages for the President--> Set up and develop internal communications infrastructure, techniques and strategies for effective communication to support corporate priorities--> Direct and manage all internal communications activities and competitions including President's Town Hall and key messages from the Management to all staff--> Develop and create conceptual internal campaigns and idea development eg. Executive Clips, Radio spots, social media, EDM, Banners, X-stands, Digital Signage and Employee Ads--> Lead the development of Organizational Development initiatives for corporate culture and values including culture transformation and communication with exciting implementation activities--> Provide expertise and advice to senior management on internal and external communications, crisis management and corporate image protection--> Collaborate with HR in developing volunteer spirit among employees--> Create Employer Branding and sense of belonging to/ pride of the company through various activities--> Develop and oversee Youth Leadership Development Program (YLD) with CARE International for Children Development in Ayutthaya and Rayong provinces--> Plan CSR activities and environmental projects in line with business strategy--> Oversee and manage public affairs and CSR in helping hands with employees' participation--> Collaborate with NGO's, governmental sectors and foundations including non-profit organizations to support the company's CSR initiatives and corporate priorities

  • PACE Development Corporation Public Company Limited
    • Bangkok Metropolitan Area, Thailand
    • Vice President - Corporate Social Responsibility
      • Sep 2013 - Jan 2017
      • Bangkok Metropolitan Area, Thailand

      -Formulate social responsibility policy, strategy and materiality assessment in accordance with corporate vision and mission-Formulate internal communications policy and strategy-Engage with relevant internal and external stakeholders to obtain stakeholders' expectations then map them with corporate priorities-Plan, organize, coordinate CSR programs/events to promote the company’s good reputation-Oversee Sustainability Framework with CSR/SD Committee and work closely with each department to develop KPIs and annual targets together with implementation plan -Strengthen relationships with key stakeholders to ensure sustainable growth, good cooperation and mutual benefits -Monitor the company sustainability development program in coordination with related functions to foresee and prevent any potential associated risks towards company’s business operations-Develop Anti-Corruption Policy in accordance with the guidelines of Private Sector Collective Action Coalition Against Corruption (CAC)-Associate in building social responsibility awareness for both internal and external by strong networking with NGOs Educational and Governmental institutions including public consultation-Develop Sustainability workshop for employees and keep updating on sustainability related issues in the business sectors-Design and develop employee communication plan and roll out to the target internal audience through effective channels meeting budget and timeline- Manage Intranet contents and employee activities for employee engagement-Manage quarterly CSR/SD Commitee meeting and manage report on Sustainability related issues-Champion in writing up and producing Sustainability Report and Annual Report in coordination with related functions based on GRI principles-Collaborate with SET, social enterprises and Governmental Sectors to promote sustainability-Respond to surveys from investors and third parties eg. SET, DJSI etc.

    • DIVISION MANAGER - CEO OFFICE & External Affairs
      • Jul 2012 - Aug 2013
      • Bangkok

      -Manage branding & internal communications including key messages for the President-Manage projects in energy with ICT through focus groups and community participation-Manage and engage with relevant departments to conduct Stakeholders Mapping -Arrange and coordinate matters regarding external relations and internal communication-Develop systematic monitoring and measurement process to track each department's performance -Analyze and exchange information then evaluate needs of and impact to communities of each project -Create and develop better understanding in project of the Agency to avoid any operational risks -Manage team performance to be in line with rules and regulations including SOP of the Agency -Accompany the President and CEO to ICT seminars / meetings / forums for data collection and analysis-Prepare management presentations and monthly review on assigned tasks-Champion in writing up and producing Annual Report -Design community consulting materials that are easy to understand

    • SPECIALIST, EXTERNAL RELATIONS & ALLIANCE COORDINATION
      • May 2005 - Jul 2012

      -Star Alliance's Branding Co-Auditor-Be the key internal communicator to all employees with regards to Star Alliance's policy and initiatives-Engage with key internal and external stakeholders in developing Sustainability Framework to be in line with Travel Green initiative and manage Stakeholder mapping -Coordinate with Star Alliance member carriers in Fuel Efficiency initiatives-Prepare sustainability/CSR related updates for all BUs-Coordinate in Star Alliance online training-Study and benchmark environmental and CSR policy of other Star Alliance members and make recommendations on CSR initiatives to the management -Manage Star Alliance focus group meetings to brainstorm and gain best practice sharing on renewable energy for airline business operations-Initiate social activities among Star Alliance carriers to show voluntary spirits-Write up Annual Report and prepare internally to be ready for Sustainability Report-Analyze risks related to airline business operations and suggest guidelines to avoid any possible conflict with general public with help from Star Alliance carriers’ cooperation -Communicate key CSR directives to employees and general public for proper understanding and correct if there is any misunderstanding towards our business operations -Get feedback and evaluate any report or concern regarding Airline pollutions for future precautions and preventive measures

    • Marketing & Sales
      • Mar 2002 - May 2005
      • Bangkok

      - Formulate and implement corporate marketing/branding and PR campaigns events to meeting sales target- Act as the main point of contact for internal communications and CSR- Create and build relationships with all stakeholders in terms of marketing and CSR- Prepare reports, track program performance and manage all related documents accurately and on time

Education

  • 2012 - 2018
    Chulalongkorn University
    Doctor of Philosophy (Ph.D.), Technopreneurship and Innovation Management
  • University of Technology, Sydney
    Master of Business Administration (M.B.A.), Marketing
  • 2008 - 2009
    Mahidol University
    Master of Management, General management
  • 2002 - 2006
    Chulalongkorn University
    Master of Arts (M.A.), International Relations and Affairs
  • 1998 - 2002
    Thammasat University
    Bachelor of Arts (B.A.), International Relations and Affairs
  • National Institute of Development Administration
    Development Administrator in Digital Era, Digital

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Airlines and Aviation”

Looking to Create a Custom Project?

Need a custom project? We'll create a solution designed specifically for your project.

Get Started

References

Social Profiles

Community

You need to have a working account to view this content. Click here to join now

Similar Profiles