Bio
Credentials
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Zertifikat Deutsch als Fremdsprache
Goethe-Institut e.V.
Experience
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CAAT (Civil Aviation Authority of Thailand)
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Bangkok Metropolitan Area
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Deputy Director General - Special Project Management
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May 2023 - Present
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Bangkok Metropolitan Area
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Thailand Professional Qualification Institute
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Bangkok, Bangkok City, Thailand
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Deputy Director General
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Jul 2021 - Oct 2021
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Bangkok, Bangkok City, Thailand
In charge of IT, Public Relations and Marketing, General Affairs (HR, Procurement, Secretary, Finance & Accounting) and Legal
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CK Power Public Company Limited
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Bangkok Metropolitan Area, Thailand
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Gerenal Manager - SSC Corporate Sustainability Management (formerly Marcom)
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Sep 2019 - Jul 2020
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Bangkok Metropolitan Area, Thailand
Manage group-wide branding & marketing strategies, marketing communication, public relations, corporate social responsibility and sustainability
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Nissan Motor Corporation
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Bangkok Metropolitan Area, Thailand
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Assistant General Manager - Corp Comms / Internal Comms, Nissan Motor (Thailand)
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Aug 2017 - Oct 2018
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Bangkok Metropolitan Area, Thailand
--> Develop strategic plan for corporate communications and branding together with implementing PR&Communications strategies to build and sustain brand awareness and reputation of the company --> Manage effective with variety of tactics and activities including brand positioning, corporate &product advertising, thought leadership program, customer and business communications, event management, media relations, crisis communications, CSR & Sustainability and key messages for the President--> Set up and develop internal communications infrastructure, techniques and strategies for effective communication to support corporate priorities--> Direct and manage all internal communications activities and competitions including President's Town Hall and key messages from the Management to all staff--> Develop and create conceptual internal campaigns and idea development eg. Executive Clips, Radio spots, social media, EDM, Banners, X-stands, Digital Signage and Employee Ads--> Lead the development of Organizational Development initiatives for corporate culture and values including culture transformation and communication with exciting implementation activities--> Provide expertise and advice to senior management on internal and external communications, crisis management and corporate image protection--> Collaborate with HR in developing volunteer spirit among employees--> Create Employer Branding and sense of belonging to/ pride of the company through various activities--> Develop and oversee Youth Leadership Development Program (YLD) with CARE International for Children Development in Ayutthaya and Rayong provinces--> Plan CSR activities and environmental projects in line with business strategy--> Oversee and manage public affairs and CSR in helping hands with employees' participation--> Collaborate with NGO's, governmental sectors and foundations including non-profit organizations to support the company's CSR initiatives and corporate priorities
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PACE Development Corporation Public Company Limited
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Bangkok Metropolitan Area, Thailand
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Vice President - Corporate Social Responsibility
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Sep 2013 - Jan 2017
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Bangkok Metropolitan Area, Thailand
-Formulate social responsibility policy, strategy and materiality assessment in accordance with corporate vision and mission-Formulate internal communications policy and strategy-Engage with relevant internal and external stakeholders to obtain stakeholders' expectations then map them with corporate priorities-Plan, organize, coordinate CSR programs/events to promote the company’s good reputation-Oversee Sustainability Framework with CSR/SD Committee and work closely with each department to develop KPIs and annual targets together with implementation plan -Strengthen relationships with key stakeholders to ensure sustainable growth, good cooperation and mutual benefits -Monitor the company sustainability development program in coordination with related functions to foresee and prevent any potential associated risks towards company’s business operations-Develop Anti-Corruption Policy in accordance with the guidelines of Private Sector Collective Action Coalition Against Corruption (CAC)-Associate in building social responsibility awareness for both internal and external by strong networking with NGOs Educational and Governmental institutions including public consultation-Develop Sustainability workshop for employees and keep updating on sustainability related issues in the business sectors-Design and develop employee communication plan and roll out to the target internal audience through effective channels meeting budget and timeline- Manage Intranet contents and employee activities for employee engagement-Manage quarterly CSR/SD Commitee meeting and manage report on Sustainability related issues-Champion in writing up and producing Sustainability Report and Annual Report in coordination with related functions based on GRI principles-Collaborate with SET, social enterprises and Governmental Sectors to promote sustainability-Respond to surveys from investors and third parties eg. SET, DJSI etc.
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DIVISION MANAGER - CEO OFFICE & External Affairs
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Jul 2012 - Aug 2013
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Bangkok
-Manage branding & internal communications including key messages for the President-Manage projects in energy with ICT through focus groups and community participation-Manage and engage with relevant departments to conduct Stakeholders Mapping -Arrange and coordinate matters regarding external relations and internal communication-Develop systematic monitoring and measurement process to track each department's performance -Analyze and exchange information then evaluate needs of and impact to communities of each project -Create and develop better understanding in project of the Agency to avoid any operational risks -Manage team performance to be in line with rules and regulations including SOP of the Agency -Accompany the President and CEO to ICT seminars / meetings / forums for data collection and analysis-Prepare management presentations and monthly review on assigned tasks-Champion in writing up and producing Annual Report -Design community consulting materials that are easy to understand
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SPECIALIST, EXTERNAL RELATIONS & ALLIANCE COORDINATION
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May 2005 - Jul 2012
-Star Alliance's Branding Co-Auditor-Be the key internal communicator to all employees with regards to Star Alliance's policy and initiatives-Engage with key internal and external stakeholders in developing Sustainability Framework to be in line with Travel Green initiative and manage Stakeholder mapping -Coordinate with Star Alliance member carriers in Fuel Efficiency initiatives-Prepare sustainability/CSR related updates for all BUs-Coordinate in Star Alliance online training-Study and benchmark environmental and CSR policy of other Star Alliance members and make recommendations on CSR initiatives to the management -Manage Star Alliance focus group meetings to brainstorm and gain best practice sharing on renewable energy for airline business operations-Initiate social activities among Star Alliance carriers to show voluntary spirits-Write up Annual Report and prepare internally to be ready for Sustainability Report-Analyze risks related to airline business operations and suggest guidelines to avoid any possible conflict with general public with help from Star Alliance carriers’ cooperation -Communicate key CSR directives to employees and general public for proper understanding and correct if there is any misunderstanding towards our business operations -Get feedback and evaluate any report or concern regarding Airline pollutions for future precautions and preventive measures
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Marketing & Sales
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Mar 2002 - May 2005
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Bangkok
- Formulate and implement corporate marketing/branding and PR campaigns events to meeting sales target- Act as the main point of contact for internal communications and CSR- Create and build relationships with all stakeholders in terms of marketing and CSR- Prepare reports, track program performance and manage all related documents accurately and on time
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Education
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2012 - 2018Chulalongkorn University
Doctor of Philosophy (Ph.D.), Technopreneurship and Innovation Management -
University of Technology, Sydney
Master of Business Administration (M.B.A.), Marketing -
2008 - 2009Mahidol University
Master of Management, General management -
2002 - 2006Chulalongkorn University
Master of Arts (M.A.), International Relations and Affairs -
1998 - 2002Thammasat University
Bachelor of Arts (B.A.), International Relations and Affairs -
National Institute of Development Administration
Development Administrator in Digital Era, Digital
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