Bio
Credentials
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Learning Google Tag Manager
LinkedInJan, 2024- Jun, 2026 -
Google Analytics Certification
GoogleJun, 2023- Jun, 2026 -
BrightEdge Certified Professional
BrightEdgeJan, 2017- Jun, 2026 -
Professional Certified Marketer (PCM)
American Marketing AssociationJan, 2024- Jun, 2026
Experience
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Chapman University
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Orange, California, United States
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Director of Marketing
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May 2022 - Present
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Orange, California, United States
Direct the overall marketing strategy and campaign development process for Chapman University supporting its key institutional goals, including (but not limited to) areas of fundraising, engagement, recruitment and reputation. Lead a team of direct reports and managers, including several marketin...
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PKWY Media
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Orange County, California Area
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Filmmaker
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Jun 2018 - Present
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Orange County, California Area
Producer and director at PKWY Media, an independent film and media production studio, focusing on raising unheard voices and telling untold stories. Recent projects include the feature documentaries "Parkway of Broken Dreams" and "Murdered on the Fourth of July."
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Chapman University Fowler School of Law
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Orange County, California Area
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Digital Media and Marketing Manager
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Nov 2018 - May 2022
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Orange County, California Area
Oversaw the development and execution of digital and traditional marketing and communications strategies for the Fowler School of Law at Chapman University, via such channels as social media, web content, email marketing, paid media, photography, video, and publications.• Managed $100K+ brand and...
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Pop! Goes the Icon
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Las Vegas, Nevada Area
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Publisher/Editor
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Apr 2009 - Jan 2019
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Las Vegas, Nevada Area
Publisher and editor-in-chief of a boutique publishing house specializing in comic books, graphic novels and webcomics. Responsible for all aspects of production, from talent management to editing to pre-press, as well as all financial, publicity, creative direction, web development and web content.
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The Cosmopolitan of Las Vegas
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Las Vegas, Nevada Area
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Manager, Web + Digital Content
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Apr 2016 - Nov 2018
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Las Vegas, Nevada Area
Managed web content strategy and execution for The Cosmopolitan of Las Vegas, a 3,000-room luxury resort in the heart of the Las Vegas Strip. • Founding editor of 52 Stories, a lifestyle blog with 40,000 unique monthly visitors that covers dining, entertainment, travel, recreation and culture. • ...
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Caesars Entertainment Corporation
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Las Vegas, Nevada Area
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Editor, Digital Content
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May 2015 - Apr 2016
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Las Vegas, Nevada Area
Wrote, edited and curated SEO-friendly content for Caesars Entertainment hotel and casino property websites, e-commerce platforms, digital ads, and social media channels. • Contributed features to the Las Vegas Blog, which generated $2 million in revenue annually with 30,000 unique visitors month...
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Vaco
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Las Vegas, Nevada Area
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Local Editor
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Aug 2013 - Dec 2015
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Las Vegas, Nevada Area
Wrote and edited content for a variety of live and in-development Google products, including Google Maps and Zagat Survey.
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Creation Forge Studios
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Las Vegas, Nevada Area
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Chief Creative Officer
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Jul 2013 - Oct 2015
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Las Vegas, Nevada Area
Co-founder and principal of Creation Forge Studios, a short-lived, but much-loved Las Vegas-based multimedia production agency specializing in the development of print and digital communications, from concept to final product.
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Wendoh Media
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Las Vegas
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Real Estate Columnist, DTLV.com
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Oct 2013 - Apr 2015
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Las Vegas
Wrote an award-winning, biweekly column on downtown Las Vegas housing, architecture and living for the premier downtown Las Vegas website, DTLV.com
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Las Vegas Valley Water District
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Las Vegas, Nevada Area
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Public Information Coordinator, Web Team
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Mar 2008 - Jul 2013
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Las Vegas, Nevada Area
Developed and managed online content for the Springs Preserve (a 180-acre family and cultural attraction) and its related digital marketing collateral.• Created social media policies and standards for entire organization, oversaw training in related areas, and coordinated the launch of all new so...
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United States
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Hospitality
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1 - 100 Employee
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Editor, DailyFiasco.com
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Dec 2007 - Mar 2008
Designer, programmer and founding editor of daily Las Vegas nightlife, entertainment and celebrity blog. Built site from scratch in Wordpress, using customized template, implemented and managed all advertising using OpenX platform. Oversaw freelance contributors as well as wrote seven to 10 original blog posts per day, including selecting and editing photos and shooting/editing original video.
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Managing Editor, Racket Magazine
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Dec 2006 - Dec 2007
Editor of a monthly, independent lifestyle magazine with 30,000 circulation, with duties including (but not limited to) managing story and photo assignments, photo editing, story editing, feature writing, copy editing and art direction.
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University of Nevada Las Vegas
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Las Vegas, Nevada Area
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Editor-In-Chief, The Rebel Yell
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May 2006 - Dec 2006
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Las Vegas, Nevada Area
Editor-in-chief of award-winning, twice-weekly college newspaper with 5,000 circulation. Oversaw full-time staff of approximately 13 (including section editors, office staff and sales team). Responsible for hiring, approval of all expenses, maintaining relations with campus community, budgeting a...
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Vegas.com
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Las Vegas, Nevada Area
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Senior Content Developer
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Jun 2004 - Dec 2006
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Las Vegas, Nevada Area
Wrote and edited content for VEGAS.com, specifically nightlife sections. Managed online version of various Greenspun Media publications including Las Vegas Weekly, In Business Las Vegas and Las Vegas Sun. Wrote reviews of shows, clubs and bars in addition to special sections for New York Times Ma...
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Greenspun Media Group
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Las Vegas, Nevada Area
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Contributing Writer, Las Vegas Weekly
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Jun 2004 - Dec 2006
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Las Vegas, Nevada Area
Wrote cover stories, regular features, news stories and reviews for Las Vegas Weekly. Helped launch "Loud!" local music column.
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Education
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2002 - 2007University of Nevada-Las Vegas
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