Experience

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  Sales and Marketing Management

  • Manager and Chief Contractor

    • Jan 1978 - Present

    Marketing and sales management consultant to both B2B/ industrial and B2C businesses. - Guide clients to develop and implement successful marketing and sales strategies (incl. pull-through marketing programs); recruit, train, and supervise sales and marketing staffs. - Develop sales programs and manage sales teams and marketing support. - Develop fully-integrated marketing support programs; motivate rep/distributor networks.- Develop corporate sales strategy, manage new product roll out, create sales support materials for new and current products, companies, and for start-ups.

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  GTI Corporation

  • Manager of Marketing/Division Marketing Manager

    • Jan 1975 - Jan 1978

    ; plus 10 as consultant, above), a $20+ million manufacturer of electronic components, sub-components, and circuit boards sold to electronics OEMs and automotive industry; and 3-D real-time interactive computer image generators sold to military/aerospace industry.• Marketing member of 7-person corporate team, including CEO, that completely restructured company from 8 manufacturing plants and 3 regional sales offices to 3 plants with a direct-to-OEM unified sales strategy; then re-branded marketing communications program to support it. Promoted from Marketing Manager of largest division in one year.

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  Cameradio Electronics Company

  • Sales and Marketing Manager

    • Jan 1972 - Jan 1975

    until sold) Major regional electronics distributor of 100 product lines from 400 manufacturers (both high-technology and mid-technology products, and some commodity-level products) sold to 1,000+ customers in 3-state area, and selected national markets.• Re-organized company, creating first distinct sales and marketing departments; completely re-directed company product and market mix while managing sales and marketing efforts (hands-on) during re-branding of company. Sales increased from $4.9 million to $8.0 million in three years.

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  Westinghouse Electric Corporation

  • 4 Sales Engineer/Area Manager

    • Jan 1966 - Jan 1972

    • After successful inside assignments, managed regional field sales and marketing of 11 product lines from multiple divisions (both high-tech and mid-tech and commodity level) sold to OEM and MRO customers in 13-state area).Tripled sales to $3 million in 4 years.