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Paul Pettersen profile image

Paul Pettersen

Owner at Sales Enabler, LLC
Intro Book
Seasoned B2B marketing expert with 20+ years of experience in marketing strategy, lead generation, and digital marketing.
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Location
East Hampton, New York, United States, US
Skills
  • Trade Shows
  • Marketing Strategy
  • B2b
  • New Business Development
  • Integrated Marketing
  • Show all
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Bio

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Paul Pettersen is a seasoned marketing professional with 20+ years of experience in B2B marketing, sales, and consulting. He has a strong background in marketing strategy, lead generation, and digital marketing. Pettersen has held various roles, including Owner at Sales Enabler, LLC, Consultant at AC Business Media, and Strategic Account Director at Zonda, Hanley Wood, and Lebhar-Friedman. He has also earned certifications in Account-Based Marketing Foundations, IAB Digital Media Sales, and Greenheck Online Training.

Credentials

  • Account-Based Marketing Foundations
    LinkedIn
    Feb, 2023
    - Apr, 2026
  • Greenheck Online Training: Fan Fundamentals 1 & 2; Fan Accessories; Fan Bearings; Fan Motors
    Bernard A. Greenheck Educational Center
    Feb, 2022
    - Apr, 2026
  • IAB Digital Media Sales Certification
    IAB

Experience

  • Sales Enabler, LLC
    • Owner
      • Feb 2021 - Present

      Helping sales organizations succeed with personalized, one-on-one and group training. Also provide B2B contract sales engagements based on data insights for education, leads, media, events and marketing services.

  • AC Business Media
    • East Hampton, New York, United States
    • Consultant
      • Jul 2022 - Oct 2023
      • East Hampton, New York, United States

      Consulting for AC Business Media by offering marketers CEU and PDH education and lead generation. For first six months of engagement offered a full suite of data-driven media, event, demand generation and marketing services to companies serving the global supply chain and cold food chain segments.

  • Zonda
    • Strategic Account Director
      • Oct 2020 - Feb 2021

  • Hanley Wood
    • Strategic Account Director
      • 2000 - Oct 2020

  • Lebhar-Friedman
    • District Manager; Director of Sales--Special Projects
      • 1992 - 2000

Education

  • 1973 - 1977
    Hofstra University
    B.A. Communication Arts, Journalism Major; English Minor
  • 1980 - 1981
    St. John's University
    Business Law, Marketing
  • 1970 - 1973
    Wilton High School

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