Experience

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  National Wrestling Alliance (NWA)

  • Spectator Sports
  • 1 - 100 Employee

  • Digital Interface Manager

    • Nov 2023 - Present

  • Creative Director

    • Feb 2023 - Present

    - Editor in Chief, "NWA Official Wrestling Magazine"

  • Pro Wrestling Personality

    • Aug 2021 - Present

  • Producer

    • Feb 2022 - Present

    - Jan. 2023, "NWA Powerrr" Season 17- Feb. 2021, "Ten Pounds of Gold" Docu-Series (2 Episodes)

• 

  LG Household & Health Care, Ltd.

  • South Korea
  • Manufacturing
  • 700 & Above Employee

  • Education Specialist

    • Mar 2020 - Jan 2023

    • Promote and grow sales of belif skincare brand with annual sales goals exceeding $1M.
• Build and advance relationships with 60-plus accounts multiple retailers.
• Led companywide educational redesign and launch to train retailers on product line, new releases and best practices.
• Recognized for exceeding expectations.

  • Sales Coordinator

    • Jun 2019 - Mar 2020

  • Sales Specialist

    • Nov 2018 - Jun 2019

  • Freelance Sales Specialist

    • Apr 2018 - Oct 2018

• 

  Freelance (Self employed)

  • Podcast Producer / Podcast Host

    • Apr 2017 - Jun 2020

    • Produced and hosted top-ranked weekly pop culture podcast.• Booked well-known celebrity guests.

  • Founder/Creative Director, Pollo Del Mar Presents

    • Apr 2006 - May 2017

    • Developed branded marketing, public relations, social media strategies for contracted client and events.
• Identified and nurtured strong relationships with key media and digital influencers, stakeholders, community members, politicians and executives. • Planned, promoted and executed profitable entertainment/nightlife events including multi-city tours.

  • Executive Producer/Marketing Director, Pride Night at California's Great America

    • Jan 2013 - Jun 2015

    • Reversed five-year sales decline, increasing overall event attendance by 15-percent over two seasons. • Crafted and executed proactive marketing and media outreach.
• Managed third-party relationships in collaboration with senior executives to maintain budget and exceed sales goals.
• Negotiated talent contracts.
• Built and maintained extensive community, media, vendor and corporate relationships.

• 

  HuffPost

  • San Francisco Bay Area

  • Editorial Contributor

    • Aug 2011 - Jan 2018
    • San Francisco Bay Area

    • Pitch and pursue captivating celebrity interview opportunities.• Writing, publishing and promoting compelling celebrity features.• Specialize in pop culture -- film, television, celebrities and, specifically, professional wrestling.

• 

  Gloss Magazine

  • Editor in Chief

    • Oct 2010 - Aug 2013

    • Elevated publication's quality of content and breadth of coverage. • Served as the face and voice of the brand through editorial, live events and key industry relationships.• Managed, mentored 15 contributors to ensure content reflected magazine’s style and identity.• Streamlined production process, including commissioning and editing articles by both staff and freelance contributors while working with Creative Director to solidify publication layout/design.• Expanded publication’s social media reach, notably Facebook and Twitter, by 150-percent.• Started with Gloss in 2006 as a freelance contributor; promoted to Copy Editor in 2010.

  • Managing Editor

    • Aug 2006 - Oct 2010

• 

  Freelance (Self employed)

  • San Francisco Bay Area

  • Freelance Journalist

    • Feb 2002 - Aug 2008
    • San Francisco Bay Area

    • Contributed news, features and entertainment profiles to over 70 media sources globally.• Published in outlets as diverse as The Advocate, US Weekly, San Francisco Examiner, Bay Area Reporter and more.

• 

  Netflix

  • Los Gatos, CA

  • Public Relations Manager

    • Dec 2000 - Jan 2002
    • Los Gatos, CA

    • Researched and executed a radio promotions campaign across the Top 50 U.S. broadcast markets.• Positioned company executives and spokesperson as industry thought-leaders and experts, booking editorial opportunities, speaking engagements and radio/television appearances/interviews.• Created and distributed marketing and promotional collateral and media/press kits.• Increased brand awareness, sales via targeted lifestyle-specific editorial and video content.• Developed and maintained national media and promotional databases.

• 

  McKinsey & Company

  • San Francisco, California, United States

  • Corporate Communications

    • Mar 1997 - Mar 2000
    • San Francisco, California, United States