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Paul Crellin is a seasoned fundraising professional with 17 years of experience in leading fundraising management, prospect research, and donor engagement. He has a strong educational background in History and Public Administration, Policy Analysis, and has developed expertise in strategic communications, moves management, and grant writing. Crellin has held various leadership positions in non-profit organizations, including Director of Development Research and Prospect Management, Senior Manager Donor Development, and Program Coordinator.

Experience

  • Cone Health
    • Greensboro/Winston-Salem, North Carolina Area
    • Senior Manager Donor Development
      • Oct 2006 - Present
      • Greensboro/Winston-Salem, North Carolina Area

      Lead strategy and operations for fundraising management including annual fund, project specific fundraising, and grants for external funding. Direct all system-wide fundraising database operations including gift processing, receipting, acknowledgement, and stewardship. Develop and maintain relationships with internal constituency to identify and promote fundraising opportunities in addition to developing external relationships to match to funding opportunities.

  • Elon University
    • Greensboro/Winston-Salem, North Carolina Area
    • Director of Development Research and Prospect Management
      • Aug 2002 - Oct 2006
      • Greensboro/Winston-Salem, North Carolina Area

      Build the prospect pipeline and co-manage the prospect migration system. • Identify, research and rate individuals, corporations and foundations to ensure a viable pipeline of prospective donors increases by at least 10% annually.• Co-chair monthly Prospect Migration meetings attended by the Vice President and eight development officers. Also, conduct regular and ad hoc meetings with each development officer to create, update and refine cultivation and solicitation plans.• Wrote policies and designed a system within Benefactor to track and manage prospect migration. Currently, 1,900 prospects are under management. • Provide in-depth analysis, profiles and briefings for the President’s prospects and special guests.• Generate monthly management reports and analysis on the university’s major gift fund-raising program.• Perform data mining and other quantitative analyses to develop models to improve the success and cost effectiveness of telemarketing and direct mail campaigns. • Manage up to four student interns who perform data entry and conduct preliminary research.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Director of Development Research and Information Technology
      • Jul 1999 - Jul 2002

      Provided research, analysis and systems support to prepare for a $150 million comprehensive campaign.• Created a Prospect Research department to provide multiple levels of research and standardized levels of service and prospect management procedures to prepare for a comprehensive campaign.• Adapted Summit fund raising software (front-end for a DB2 database with over 120,000 alumni, corporate, friend and foundation records) to accommodate research findings and to track prospect strategies and proposals.• Collaborated with the Vice Chancellor, Associate Vice Chancellor and 12 development officers to develop annual fund-raising strategies and goals. • The Research Office, with a staff of two, increased the number of new donors by at least 10% per year and focused on identifying prospects capable of giving at least $25,000. • Provided regular analysis and reports on all aspects of the university’s fund-raising program.

    • Director of Communications
      • Dec 1996 - Jun 1999

      Chief writer and editor of all fund-raising materials.• Produced and wrote 75 grant requests annually to corporations, foundations and individuals that yielded an average acceptance rate of 65%.• Wrote and edited departmental administrative reports and policies, brochures, fund-raising materials, and news releases.• Developed PowerPoint presentations used by the Chancellor, other senior administrators and development officers in solicitation calls and at special events.• Taught grant writing and presentation techniques to development professionals and select faculty.• Provided computer technical support and training to staff of 30. Software included, Windows and NT operating systems, Microsoft Office (Access, Excel, Outlook, PowerPoint and Word), Microsoft Explorer, Netscape and Summit.

    • Hospitals and Health Care
    • 1 - 100 Employee
    • Program Coordinator
      • Apr 1994 - Nov 1996

      Initiated and managed programming and marketing activities to strengthen relations between the School and its 1,700 alumni that produced a cumulative increase in participation of over 30%. • Planned and managed Medical Alumni Weekend and continuing medical education programs that involved collaboration with alumni, local physicians, and administrators and faculty from the School of Medicine and from Pitt Memorial Hospital.• Created, administered and evaluated alumni surveys to gauge program effectiveness and to help plan future programs. • Generated financial reports and analysis on alumni distribution and practice characteristics for senior administration and for reports to state and federal agencies.• Managed a data entry specialist, administrative assistant and two student interns.• Trained fourth-year medical students to develop budgets and fund-raising strategies for the annual senior play for charity.• Prepared annual budgets between $20,000 and $30,000 and ensured all programs operated on budget.

    • Information Specialist
      • Feb 1990 - Mar 1994

      Implemented and managed modern office automation systems and handled internal and external development communications.• Wrote approximately 12 grant proposals annually for projects such as Cancer Survivorship Day, the Diabetes Center, the Shared Visions capital campaign and the telemedicine program.• Produced administrative reports, brochures, direct mail appeals, feature articles, financial reports and newsletters. • Co-prepared direct mail fund-raising campaigns to over 65,000 constituents annually.• Developed fund-raising budgets and strategies for the Cancer and the Diabetes centers. • Evaluated, selected and installed accounting, budgeting, database management, fund-raising and word-processing software and administered the office’s 17-user Novell local area network.

    • Information Consultant
      • Jan 1988 - Jan 1990
      • Greenville, North Carolina Area

      Developed procedures and policies to build infrastructure for the School of Medicine’s expanding fund-raising program. • Developed fund-raising program for Camp Rainbow and Camp Needles, two new programs in the Pediatrics Department.• Co-managed migration of alumni database and gift-records system (20,000 records) from a simple dBase program to Raiser’s Edge, a comprehensive fund-raising database. • Undertook initial research for a history of the School of Medicine, including interviewing over 15 physicians and senior administrators.

    • Curator/Director
      • Jul 1984 - Dec 1987

      Managed all aspects of the museum’s operation resulting in a doubling of museum attendance.• Received an American Association of Museums’ Program Assessment grant that provided funds to hire a museum consultant to evaluate all aspects of the museum’s operations. Based on the findings, I developed a five-year strategic plan.• Devised a collections and exhibit policy in keeping with the museum founders’ philosophy and incorporating the American Association of Museums’ guidelines.• Established "Friends of the Country Doctor Museum" (for annual support) and solicited corporate support to expand museum programming.• Managed annual operating budget of approximately $25,000.• Trained and managed five docents.• Delivered talks and guided tours to audiences ranging from the public, health care professionals, politicians, civic groups to schoolchildren and medical students.

    • Tour Guide/Assistant to the Director (half-time position)
      • Jan 1984 - Jun 1984

      Provided interpretive tours and replanted and labeled plants in the medicinal herb garden. Assisted the director in all phases of this pilot program developed to display art and exhibitions throughout the medical center.

  • The Sun Magazine
    • Raleigh-Durham, North Carolina Area
    • Editorial Assistant (Half-time volunteer position)
      • Jun 1981 - Sep 1982
      • Raleigh-Durham, North Carolina Area

      Under direction of the editor/owner, assisted in story editing, magazine production, marketing and distribution.

Education

  • University of North Carolina at Chapel Hill
    Bachelor’s Degree, History
  • East Carolina University
    Master’s Degree, Public Administration, Policy Analysis

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Industry Focus. “Fundraising”

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