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Parul Soni is a seasoned business professional with expertise in data analysis, market research, and knowledge management. She has worked in various roles, including Business Development Manager, Knowledge Analyst, and Market Researcher, across industries such as finance and media. With a Master of Business Administration degree and certifications in Google Analytics, she is well-equipped to drive business growth and inform data-driven decisions.

Credentials

  • Advanced Google Analytics
    Google Analytics Academy
    Apr, 2020
    - Apr, 2026
  • Google Analytics for Beginners
    Google Analytics Academy
    Apr, 2020
    - Apr, 2026

Experience

    • Business Development Manager
      • Oct 2018 - Oct 2019
      • Hong Kong

    • Administrative Assistant
      • Feb 2018 - Apr 2018
      • Hong Kong

  • Prudential plc
    • Mumbai Area, India
    • Knowledge Analyst
      • May 2016 - Nov 2016
      • Mumbai Area, India

      Worked on INFORMATICA Reference Data Management Tool• Perform: Data acquisition, data management, data syndication and data governance in one single integrated solution which is flexible and scalable.• Project: Cross team project on data migration for Municipal & General Securities Company Limited (M&G Investments)

  • Deloitte
    • Hyderabad Area, India
    • Knowledge Analyst
      • Jun 2013 - May 2016
      • Hyderabad Area, India

      Worked on site architecture, taxonomy and content for internal and external clients • Communicate: Build strong client relationship by maintaining internal and external communication with all stakeholders and strengthening the faith on handling high priority projects• Create: web pages using appropriate tagging, data analysis report using infographics, Site mockups and Knowledge Library• Perform quality review of deliverables and manage Partner Principal Director sites through all the phases of content lifecycle i.e. Content Acquisition/Creation, Editing, Publishing and Archival• Integrated social media tools like Yammer, twitter and research tools i.e. Factiva on SharePoint pagesRECOGNITION – SPOT AWARD• Retired Partner Principal Site and Board of Directors site revamp Project• Develop new Private Matters site, working with an outside design firm

  • Nielsen
    • Pune Area, India
    • Market Researcher
      • May 2012 - Jul 2012
      • Pune Area, India

      Understanding television user behavior

Education

  • 2011 - 2013
    ICFAI Foundation for Higher Education, Hyderabad
    Master of Business Administration - MBA, Marketing
  • 2008 - 2011
    Mohan Lal Sukhadia University, Uaipur
    Bachelor of Business Administration - BBA, Business Administration and Management, General
  • 1994 - 2008
    St. Mary's Convent Sr. Sec. School

Suggested Services

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Industry Focus. “Business Services”

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