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Pamela Zerber

VP Operations & Regional Development/... at <span class="not-italic font-text_font lg:text-[18px] text-[16px] font-bold claimed">European Wax Center</span>

Intro Book

Pamela Zerber, a seasoned marketing expert with 14+ years of experience, holds an MBA and BS in Communications, with expertise in online marketing, product marketing, leadership, and management, driving growth and brand awareness in various industries.

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Location

Lynn, Massachusetts, United States, US

Languages

German -

Skills

Online Marketing
Marketing
Product Marketing
Sales
Advertising
E Commerce
Marketing Strategy
Online Advertising
Leadership
Management
Marketing Communications
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Rate

This rate is determined by the professional's skill set, client collaboration, experience and appearance on lineups.

$120.0

Hourly Rate

How This Rate is Calculated

Okay, let’s tackle this. So Pamela has a strong background in marketing, with 20+ years of experience. She has worked in various roles, including VP Operations & Regional Development/Marketing New England, Marketing Consultant, Product Marketing Director, Regional Marketing Manager, and Field Product Marketing Manager. Her education includes an MBA from Rensselaer at Work and a BS in Communications from Southern Connecticut State University. Location is Lynn, MA, which is near Boston. Marketing professionals with her level of experience, especially in B2B and B2C marketing, typically charge higher rates. Maybe around $150–$250 per hour? But considering her MBA and strong marketing background, maybe higher. Some top marketing professionals can charge $300+. Let’s check averages. Marketing professionals with her experience might average $120–$200. So I’ll estimate around $150

Bio

Generated by

Topline AI

Pamela Zerber is a seasoned marketing leader with a proven track record of driving growth and brand awareness. As VP Operations & Regional Development/Marketing New England at European Wax Center, she spearheaded the expansion of the company's presence in the region, achieving top 20% performance across three locations. Her expertise in online and offline marketing, leadership, and management has been instrumental in delivering results-driven campaigns. Holding an MBA from Rensselaer at Work and a BS in Communications from Southern Connecticut State University, Pamela brings a unique blend of strategic thinking and creative problem-solving to her work.

Credentials

Disc Assessment Certified Analyst

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Experience

European Wax Center
- Greater Boston Area
- VP Operations & Regional Development/Marketing New England
  - Feb 2010 - Present
  - Greater Boston Area
  Responsible for the expansion and growth of European Wax Centers throughout New England. Develop Online and Offline Marketing campaigns to create brand awareness within the New England Territory among franchisees. Lead and oversee Training programs in the Northeast, educating our franchisees on a...
Tradeloop Corporation
- Marketing Consultant
  - May 2009 - Mar 2010
  • Responsible for the design, development and execution of B2B e-mail marketing campaign geared towards retaining monthly memberships and increasing conversion rates from trials to purchases. • Revise and maintain web site content and flow to maximize SEO, qualified leads, CTR and Conversion R...
Future Industries
- Marketing Consultant
  - Feb 2008 - Apr 2009
  Responsible for leading all aspects of B2B & B2C marketing activities pertaining to FI’s complex and technical product line. Revise and maintain web site content to maximize SEO, qualified leads, CTR and Conversion Rates. Research the option of adding eCommerce capabilities to the web site....
LogMeIn
- Product Marketing Director
  - Jan 2007 - Jan 2008
  Responsible for marketing strategy, branding, advertising and trial generation for LogMeIn Free and Pro products (PC remote control). Devoted a lot of attention towards the continuous analysis of expanding customer base in order improve customer retention and conversion through key messaging an...
ASP, INC.
- VP Marketing
  - 1998 - 2006
  Designed, branded and marketed a multi location retail start up. Developed brand strategies and metric measurments systems. Created various referral programs and introduced many private label brands which assisted in customer retention and loyalty. Implemented a multi-channel marketing campaig...
Anheuser-Busch
- Regional Marketing Manager
  - 1991 - 1998
  Responsible for creating and implementing marketing campaigns designed to increase market share as well as brand exposure and identity. Participated in the national rollout of new brands to ensure optimal market penetration. Continuously analyzed consumer demographics and buying behavior to ach...
Sony Electronics
- Field Product Marketing Manager
  - 1990 - 1991
  Responsible for implementing B2B and B2C marketing campaigns designed to increase product market share, brand visibility and awareness for the 8mm video product line. Worked with national accounts and regional retailers to ensure the proper implementation of marketing campaigns. Conducted produ...

Education

Rensselaer at Work
Southern Connecticut State University

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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Pamela Zerber

Refer a Friend to Get
100 Credits For FREE

$120.0

Hourly Rate