Bio
Experience
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Freelance Graphic Designer
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Aug 2017 - Present
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United States
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Financial Services
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700 & Above Employee
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Graphic Design Manager
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Apr 1993 - Aug 2017
• Empower, lead and motivate an award‐winning team of six designers and production artists whoservice 11 marketing groups, as well as over 20 additional business groups across Transamerica.• Manage fulfillment requirements for over 1,000 marketing pieces–over 500 of which arecustomizable B2B2C focused pieces.• Collaborate with all relevant stakeholders to develop materials that support the consumer buyingexperience and generate sales. Efforts assisted in sales agents’ achievements of 51% increase insales since 2012.• Conceptualize, design, and implement collateral to support producers recruiting efforts.• Uphold consistent and cohesive brand identity, design standards, and policies throughout allcollateral and interactive/digital projects, across 15 product lines. Oversee print buying to ensurebrand standards and print quality are met as well as pricing effectively negotiated.• Lead Creative Team in delivery of highly effective designs while successfully meeting deadlinesfor multiple projects—achieving average turnaround time of 7 days or less.• Foster relationships and negotiate with in-house and external vendors to maximize quality, speedand affordability of deliverables.• Direct production, development, and conceptualization of creative including: promotionalmaterials, direct marketing pieces, videos and multi-piece campaigns for print, collateral,websites and internal publications.
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Senior Graphic Designer
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1993 - 2016
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Suggested Services
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Industry Focus. “Graphic Design”
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