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Bio

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Palesa Magadla is a seasoned content curator with 5+ years of experience in developing and maintaining playlists, managing editorial content, and coordinating marketing campaigns. She holds a Diploma in Mining Engineering and has worked in various roles, including Music Content Curator, Marketing Coordinator, Personal Assistant to Chief Executive Officer, Production Manager, and Administrative Assistant.

Experience

  • Tencent Africa
    • Johannesburg, Gauteng, South Africa
    • Music Content Curator
      • Jul 2018 - May 2021
      • Johannesburg, Gauteng, South Africa

      Ensure effective day to day development, input, and maintenance of playlists. This includes 3rd party and campaign-related playlistsIdentify and pitch content curation and campaign opportunitiesInput, contribute and provide support towards the content merchandising promotion planManage and assist the content ops team in correcting database errors as well as missing contentInput, match, time and verify in-app lyricsLiaising with artists and artists managers with regards to campaigns and performancesConceptualise and execute music columns as well as facilitate and execute artist interviewsManage artist relationships to support the artist programmeMaintain relationships with label partners, including maintaining administrative duties, label plugging, and promotion as well as monthly reports.Input, contribute and provide support for the social media promotions of in-app contentCopywriting for social mediaScheduling paid social mediaReporting for social mediaInput & contribute to in-app promotion, including T1 banners and pop-up copyContribute to the daily quality control process for playlists, albums, and songs. This includes reporting errors and ensuring promoted content is availableEnsure curated content adheres to the principles of good curation which includes: target audience, genre, theme, mood, flow, tempo, and flowManaging editorial content ie:Research and constructing music columns

    • South Africa
    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Marketing Coordinator
      • May 2017 - Oct 2017

      Plan, arrange and activate marketing campaigns and activationsCreating and presentation of revenue proposals to Sales Team and prospect sponsorsPlanning and executing brand events such as the Touch HD Boomtown Marque, Sun City Weekend Extravaganza and Touch 4Pipes ConvoyCoordinate with media departments on entire customer media schedulesSetting up of all station branding at events and activationsOrganising of Outside BroadcastsHosting of clients, guests and investors at eventsUpdate and maintain all media contacts and send out press releasesPlan on-air campaigns and ensure complete executionBooking of venues, equipment, accommodation and transport logisticsBooking & coordinating of station talent including travel arrangements & invoicingDiary management of MD & scheduling of meetingsLiaise with different vendors & clients to coordinate adverts & promosDevelop and ensure to distribute Marketing instructions to every station for entire Broadcast mediadistributionComply and ensure agency methodologies are followedMonitor scripts to be used on airPlanning & execution of station activations and events

    • Producer/Content Manager
      • Dec 2016 - Apr 2017

      Generating and researching ideas for programmes and pitching to Station ManagerDeveloping content, writing material for scripts, bulletins and linksSourcing potential contributors and intervieweesSelecting music appropriate to the programme, the audience and the stationProducing pre-production briefings for presenters, reporters, technical staff and other contributorsManaging the logistics of getting people, resources and equipment together to the right place at the righttime for Outside BroadcastsUndertaking editing, interviewing and reporting duties as necessaryPresenting programmes or managing presenters for both pre-recorded and recorded outputChecking that copyrights are cleared and understanding media lawConverting text, graphics, video and audio files into other formatsContributing to and making use of an archive of audio resources which can be re-usedResponding to audience feedback, referring on to other departments as necessaryProducing and making use of user-generated contentUsing technology tools such as Genesys Radio Software, Adobe Audition and Audacity for editing andproduction purposesEditing and posting of podcasts on official podcast sites and station websiteManaging social media platforms for the station and various showsAttending industry events and conferences

    • Personal Assistant To Chief Executive Officer
      • Mar 2016 - Nov 2016

      Efficiently and effectively assisting the CEO with all aspects of the office including; - managing and coordinating all emails - liaising with customers and staff - coordinating meetings - managing out of country staff schedules - screening of calls - maintaining the CEO's appointments schedule by planning and scheduling meetings, conferences, teleconferences and travelPreparing reports by collecting and analysing information from all departmentsMaintaining office supplies and placing and expediting orders for supplies and verifying receipt of suppliesSigning & checking company deliveriesArranging travel and (flight arrangements, including national and international (fights, visas, foreignexchange, accommodation and car hire for the company and branchesAddressing incoming emails and telephonic correspondence, attending to them in the right mannerAssisting the CEO regarding reminders and follow ups on various documentation, client meetings,conferences. Coordinating target dates and deliverables with various departments within the company, following up on deadlines, instructing and driving deliverablesCompiling documents, briefing papers, reports and presentations for the Head of PurchasingTaking minutes for all management meetings and typing up management packs for month end meetingsWrite and distribute press releases and other articles about the companyRequest and organise media interviews for the CEO

    • Production Manager
      • Mar 2015 - Nov 2016

      Attending production meetingsSetting up the production office with the necessary suppliesCreating, editing and distributing scriptsOrganising travel arrangements for cast, crew and production executivesOrganising accommodation for cast and crewTyping and distributing shoot schedules and call sheets to whole production crewHiring and returning of equipment in due timeAssisting cast members, and at times running errands for themRunning errands between the production office and other departmentsManaging finance accounts and expensesSetting up relevant insurance cover and helping with visas for cast and crewClosing accounts with suppliers and dealing with surplus stock when the production is finishedChecking running orders and scriptsKeeping track of timings during a programmeSetting up pre-recorded material in the studio galleryMaking schedules, shot lists, logs and other paperwork for post-production

    • Producer/Content Manager
      • Mar 2014 - Aug 2015

      Generating and researching ideas for programmes/showsDeveloping content, writing material for scripts, bulletins and linksSourcing potential contributors and intervieweesSelecting music appropriate to the programme, the audience and the stationProducing pre-production briefings for presenters, guests, technical staff and other contributorsManaging the logistics of getting people, resources and equipment together to the right place at the righttime for Outside BroadcastsUndertaking editing, interviewing and reporting duties as necessaryPresenting programmes, schedules and managing presenters for both pre-recorded and recorded outputChecking that copyrights are cleared and understanding media lawConverting text, graphics, video and audio files into other formatsContributing to and making use of an archive of audio resources which can be re-usedResponding to audience feedback, referring on to other departments as necessaryProducing and making use of user-generated contentUsing technology tools such as Genesys Radio Software, Adobe Audition and Audacity for editing andproduction purposesEditing and posting of podcasts on official podcast sites and station website

    • Administrative Assistant
      • Feb 2011 - Oct 2013

      Manage Centre diary and CalendarCoordinate the flow of information and providing support for internal and externalclients' queries/complaintsAssisting with the arranging of office functionsHandling petty cashArrange meetings and make necessary arrangements such refreshments andsnacksManaging municipal and other payments;Ordering supplies and maintaining records managementDrawing up of Quotations, Invoices and Contractual Leases for tenantsManaging & following up on rental payments from tenantsTaking care of tenants requests, enquiries and complaintsDo all typing / word processing work, faxing, photocopying and filingScreening of telephone calls on switchboard and connecting to correct extensionsManage travel and accommodation bookings when requiredPA duties to MDReceiving guests, deliveries and signing for packagesTaking down and recording of meeting minutesAdministering and updating client database

Education

  • 2007 - 2007
    Vaal Technology Institute
    Diploma in Mining Engineering (N4 – N6), Mining and Mineral Engineering

Suggested Services

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Industry Focus. “Technology, Information and Internet”

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