Bio
Experience
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Vice President Saas Business Development
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Quadient
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Région de Boston, États-Unis
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Vice President SaaS Business Development
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Jul 2019 - Present
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Région de Boston, États-Unis
Executive Lead for a Group Innovation Project. Growth Mindset - In boostrap/start-Up mode through metered funding process and stage gates. Agile Development ProcessAnalyze Market Potential, Market Research to identify customers needs and Pain PointsInvent a differentiated Value Proposition in a Blue Ocean processFast Track Innovation ProcessFeasibility Phase - MVP Development - User Labs - Product Market Fit Analysis - Alpha Field Trial Test and Validate Go To Market
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Switch™
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Boston, Massachusetts, United States
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Vice President SaaS Business Development
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Jun 2020 - Present
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Boston, Massachusetts, United States
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Group Transformation and HR Projects Director
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Apr 2017 - Jun 2019
Provide Strategic and Operational support to Chief People Officer.Key Achievements: Built Strategic Plan to reorganize the Global HR teams to support Quadient's Group Transformation StrategyDefined Plan (organization, budget, timelines) to Implement a new Global Human Capital Management SystemManaged Quadient Global Senior Leadership ConferencesImplemented Global Senior Leadership Training ProgramPromoted Diversity; Defined Roadmap for promoting more women in senior leadership roles
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Director NeoDirect EMEA APAC and Export
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Jan 2014 - Apr 2017
Implementation and leadership of a business unit in charge of managing sales, marketing and profit in 10 European countries. Leadership of an international team in charge of implementing and managing a network of internal and external telesales platforms in Europe. Management of European lead generation campaignsP&L Management
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Group Operational Marketing Director
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Jan 2010 - Dec 2013
Management of international marketing operations• Managed a team of international product managers in charge of new product launches across the world.• Managed a team in charge of physical and digital communications for the Neopost Group; web marketing, communication tools and sales enablement tools development. • Managed a team in charge of international events : Professional tradeshows, internal senior management meetings and seminars, President’s Conference.
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Neopost Inc
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Hayward CA
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Vice President of Marketing
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Dec 2004 - Dec 2009
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Hayward CA
Responsible for defining and implementating the US marketing strategy. Managed a multi-location team of 56 people. Executive sponsor for the company’s customer acquisition initiative. Led marketing communications including advertising, public relations, press releases, branding, web marketing. Defined and implemented lead generation programs using direct marketing, telemarketing and online campaigns. Directed a Call Center’s telesales and telemarketing activities. Managed all internal and external events, tradeshows and sales incentivesKey Accomplishments• Grew US market share in medium and high users segments from 22% to 45% in 5 years.• Rebranded Neopost and developed a new value proposition
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Neopost Industrie
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Bagneux France
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Strategic Marketing Manager
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2001 - 2004
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Bagneux France
Key Accomplishments• Defined the product requirements, business models and design for the future mailing systems range representing 70% of Neopost worldwide revenue• Management of the complete existing mailing systems range : price positioning, transfer prices, special product requests, competitive analysis, market research.• Managed the worldwide launch of 3 new products.
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Samsung Electronics France
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Paris Area, France
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Sales Director
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2000 - 2001
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Paris Area, France
Sales Management of the Printing Division - IT Business Unit Management of a team of 10 people; sales, marketing and technical supportManagement of a multi-channel sales network:IT wholesalers, corporate dealers, VAR’s, Retailers
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National Accounts Manager
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1999 - 2000
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EMEA Product Manager
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1995 - 1998
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Industry Focus. “Marketing and Advertising”
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