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Olga Martus is a seasoned marketing professional with expertise in digital marketing, sales, and communication. She holds an EMBA in General Management, Sales & Marketing Management, and Online Marketing Management from Universität Bern, and a Master of Arts in Media Sciences/Russian Literature from Universität Basel.

Experience

    • Digital Marketing Manager
      • Aug 2023 - Present
      • Basel, Schweiz

  • Arolti AG
    • Basel, Schweiz
    • Family Manager
      • Jan 2023 - Present
      • Basel, Schweiz

    • Switzerland
    • Manufacturing
    • 1 - 100 Employee
    • Marketing & Communication Manager
      • Apr 2021 - Jan 2023

      Renata SA is a global leading manufacturer and supplier of primary and secondary micro-batteries and battery solutions. Since 1982 Renata is a subsidiary of the Swatch Group SA. In charge of:> Marketing Department> Digital Marketing Strategy Development> Website-Relaunch> Planning and development of digital activities (Online-Fairs, Webinars, Social Media) > Budget Planning> Budget Responsability> Further development of Brand Renata SA> Cooperation & Briefing of agencies> Public Relations

    • Marketing Specialist
      • Dec 2019 - Apr 2021

  • Sharp Europe
    • Basel Area, Svizzera
    • Account Manager & Project Leader
      • Jun 2018 - Nov 2019
      • Basel Area, Svizzera

      Sharp has been inventing one-of-a-kind products and solutions that benefit society and business for more than 100 years. A century on, Sharp continues to innovate with award-winning products in fields as diverse as Document Solutions, Managed Services, Visual Solutions, Energy Solutions, and Point of Sale.In charge of:- Responsible for B2B-Accounts - New Business Development - Relationship-Management- Sales Strategies

  • Sympany
    • Basel und Umgebung, Schweiz
    • Account Manager Kollektivverträge & Leadmanagement
      • Dec 2016 - Apr 2018
      • Basel und Umgebung, Schweiz

      Sympany has been committed to helping private individuals and companies for more than 100 years. It offers both health insurance and accident insurance as well as property and liability insurance. Its head office is in Basel.In charge of:- Cooperation and marketing plans with the biggest partners (Kollektivvertragspartner)- Campaign-Management: planning, creation and implementation of campaigns- Controlling and forecasting of campaigns- Creation of reports

    • Junior Marketing & Sales Manager
      • Feb 2016 - Oct 2016
      • Basel

      HELVETIQ - Swiss publisher of games, books and design objects, in print and digital formats. Best-known for titles such as the Swiss Game Helvetiq, SwissIQ, NYCIQ, Bierwandern Schweiz. Headquartered in Lausanne, Switzerland with an office in Basel, Switzerland.- Responsible for German speaking part of Switzerland and Ticino: B2B and developing business- Organization of international and national events and fairs- Responsible for marketing activities- Various translations (into Italian and German)

  • Limmex AG
    • Zürich
    • Marketing & Sales Intern
      • May 2015 - Jan 2016
      • Zürich

      Sales activities:- Business development in Benelux, Switzerland, France and Italy - Supporting management of international and national key accounts- Market research- Sales strategies- Sales process ManagementMarketing activities:- Various tasks in product design and brand identity- Text releases, Newsletters- Designing brochures and other marketing material- Online Marketing and traditional marketing activities- Marketing strategies

  • Fachhochschule Nordwestschweiz FHNW
    • Basel und Umgebung, Schweiz
    • Communication Assistant
      • Dec 2014 - May 2015
      • Basel und Umgebung, Schweiz

      - Press Relations- Extern Communication to the local and international press, designers, headhunters- Organisation of the event "Graduate Show 2015"- Sponsoring activities- Editorial work

  • Ringier AG
    • Zürich und Umgebung, Schweiz
    • Editorial Internship at Sonntagsblick Magazin
      • Jun 2011 - Sep 2011
      • Zürich und Umgebung, Schweiz

      - Interviews- Reportages- Press Releases- Press Trip to Budapest- Press Coordination- Research

Education

  • 2019 - 2022
    Universität Bern
    EMBA Executive Master of Business Administration, General Management, Sales & Marketing Management, Online Marketing Management
  • 2012 - 2014
    Universität Basel
    Master of Arts (M.A.), Media Sciences / Russian Literature
  • 2008 - 2012
    Universität Basel
    University of Basel, Bachelor of Arts, Media Sciences and East European Studies
  • Highschool Locarno (Liceo Cantonale di Locarno)
    Englisch

Suggested Services

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Industry Focus. “Insurance”

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