Experience

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  Hyprop Investments Limited

  • National Design Manager

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  Hyprop Investments Limited

  • South Africa
  • Real Estate
  • 100 - 200 Employee

  • National Design Manager

    • Apr 2024 - Present

  • National Senior Designer

    • Nov 2021 - Present

    As the Senior Graphic Designer, my primary responsibility is to assist the Design Manager in managing the Design Team. In this role, I oversee the creation of digital, social, and print creative solutions to meet the marketing needs of the eight SA Shopping Centres under the Hyprop umbrella. To fulfil this role, I need to possess an in-depth knowledge of graphic design, design styles, and layout techniques, as well as relevant experience in executing marketing projects from conception to production. These projects include websites, digital platforms, social media, in-house stationery, and all marketing collateral.

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  Copperfield Studios (Pty) Ltd

  • Cape Town, Western Cape, South Africa

  • Desktop Publishing Operator

    • Nov 2020 - Oct 2021
    • Cape Town, Western Cape, South Africa

    RESPONSIBILITIES• Produce technically correct, comprehensive material as per the brief within the allocated time.• Use the creative supplied and create layouts and design with the new supplied brief and products from the client. • Grouping of products, attention to detail as per clients expectations.• Accurately action changes through RMS (Retail Management System).• Work closely with Advertising co-ordinator and studio manager.• Effectively meet all deadlines• Understanding and adhering to client Cl and Brand Bible.

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  Premier Hotels & Resorts

  • Cape Town Area, South Africa

  • Senior Graphic Designer

    • Jan 2019 - Oct 2020
    • Cape Town Area, South Africa

    RESPONSIBILITIES • Working closely with the copywriter to conceptualise & execute ideas across various platforms including print, OOH, digital, radio. • Be a lead figure on shoots – Premier Hotels & Resorts selecting locations, models, photographers, and directing on set.• Mentor the Graphic Designer on layouts and CI direction.• Contribute to the overall strategic direction of the marketing strategy.

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  New Media

  • Cape Town Area, South Africa

  • Art Director

    • Oct 2011 - Dec 2018
    • Cape Town Area, South Africa

    BRANDS: Sun International , Mediclinic, Ackermans, FNB, WoolworthsRESPONSIBILITIES Art direction and managing overall visual language; taking projects from concept and design, to production, completion and delivery.• Integrating art direction across platforms, to ensure consistency.• Articulating relevant and original ideas; providing creative direction.• Select and brief external suppliers.• Overseeing every aspect of photo shoots, including pre- and post-production.• Develop design assets for pitches and assist in determining a project’s design direction.• Ensuring that deadlines are consistently met.• Taking charge of the creative design duties relating to print, digital and marketing.• Craft and execute the overall visual strategy, for associated brands, based on the brand image.• Conceptualising and designing great creative work, within budget.

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  Cosmopolitan Magazine

  • Cape Town Area, South Africa

  • Art Editor

    • Sep 2010 - Sep 2011
    • Cape Town Area, South Africa

    RESPONSIBILITIES • Working closely with the editorial team to make that visuals support and enhance the story, ensuring cohesive overall design.• Ensuring striking use of imagery and other visual material, in collaboration with the editorial team. • Creating compelling content that connects with the consumer via a coherent, but unique, design vision that adheres to established guidelines. • Keep abreast of current local and international design trends.

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  Media 24 - Kuier magazine

  • Cape Town Area, South Africa

  • Art Director

    • Aug 2009 - Aug 2010
    • Cape Town Area, South Africa

    RESPONSIBILITIES • Conceptualise the launch issue. • Continuously evolving this dynamic publication’s visual language. • Manage the overall visual appearance that appeals to its target audience.

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  Media 24 - My Week magazine

  • Cape Town Area, South Africa

  • Art Director

    • Jun 2006 - Jul 2009
    • Cape Town Area, South Africa

    RESPONSIBILITIES • Conceptualise and design special supplements.• Conceptualise and execute magazine layouts. • Quality checks and final signoff. • Meet challenging weekly deadlines.

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  Idees/Ideas magazine

  • Cape Town Area, South Africa

  • Art Director

    • Apr 2003 - May 2006
    • Cape Town Area, South Africa

    RESPONSIBILITIES • Conceptualise and design magazine and supplement layouts. • Coach and mentor members of the design team.

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  MEDIA 24 - Family magazines

  • Cape Town Area, South Africa

  • Senior Designer

    • May 1998 - Mar 2003
    • Cape Town Area, South Africa

    TITLES: Huisgenoot, YOU, DRUM & TVPlusRESPONSIBILITIES• Conceptualise and design large volumes of magazine layouts for these popular mass market titles. • Work across multiple titles. • Meet very strict weekly guidelines. • Quality control of overall design, retouching and repro work.