Bio
Experience
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Kitchen Crafted
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Orlando, Florida Area
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CEO/ Co-Founder
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Jan 2019 - Present
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Orlando, Florida Area
A brief background on our company. At Kitchen Crafted, we're passionate about all things food -- especially, the deliciously beneficial powers of time-honored herbs and spices. That's why we started our company in our very own kitchen!We had worked with some of the largest food companies in the world for over fifty years. But no matter how satisfied or blown away we were by the seemingly infinite combinations of tastes, textures, and colors we experienced, it always felt -- but mostly tasted -- like something was missing when it came to real, globally-inspired, flavors. The big companies' attempts at adding truly authentic character to their creations missed the mark because they simply weren't listening to the desires of today's adventurous flavor seekers. So we made it our mission to follow the feeling in our gut (er, stomach), to craft the most tantalizing creations from the signature blends of herbs and spices that took us a good long while to master.We promise everything from Kitchen Crafted will be pure and genuine, with nothing artificial or fake like EDTA and will we use only NON-GMO sourced ingredients.. From our non-irradiated, spice blends (BLNDs), to our NON-GMO Project Verified, certified gluten-free spreads (SPRDs), your taste buds and bodies will enjoy healthful ingredients, high quality products, and unique flavor profiles with the perfect amount of oooh, ahhh, and oh!Launched in 2019, we secured over 2,500 retailer stores, iincluding: Albertsons, Safeway, SPROUTS, H-E-B, United Markets, Harris-Teeter, Meijer, Shaw's, Big Y and Giant Eagle. Learn more about our products, vision and mission at: http://www.kitchencrafted.com
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Summitry Global
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Orlando, Florida
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Non-Executive Chairman/ Founder
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1985 - Present
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Orlando, Florida
Summitry Global (summitryglobal.com) assists you in managing your product portfolio for optimum growth and identifying/ quantifying new product opportunities. We employ state-of-the-art SaaS decision systems that are deeply rooted in advanced mathematical and statistical methods.Our software has been used to drive bottom-line growth and champion turnaround strategies for the following partners: Ford Motor Co., PepsiCo., Nestle, Procter & Gamble, Levi's Strauss, Revlon, Kraft Foods, Penn Mutual Insurance, ConAgra Foods, Mondelez International, American Express, Pillsbury, GlaxoSmithKline, Johnson & Johnson, Dow Chemical to name a few.
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Kraft General Foods
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White Plains, NY
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WW Head of Strategy, Forecasting and Analytics Group
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1968 - 1985
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White Plains, NY
Designed marketing strategies using advanced analytics for the established Kraft General Foods Product Portfolio (Maxwell House, Gevalia, Sanka, Tang, JELL-O, Crystal Lite, Kool-Aid, Post Cereals, Birds-Eye, Cycle-Can) as well as simulated the business potential for new products. Built best-in-class advanced analytic/ marketing science group considered to be strongest in the industry at the time.Created and executed state-of-the art marketing analytic models: - Development of Market Structures - Optimization of A & P Budgets - Simulation of New Product Business PropositionsThe work was done for all the Domestic and International SBU's of the:- Breakfast Division- Dessert and Snack Division- Beverage Division - Main Meal and Condiments Divison- Pet Foods Division
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Uniroyal Goodrich Tire Company
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Naugatuck, CT
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R & D Engineer
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1966 - 1968
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Naugatuck, CT
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Education
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1963 - 1966University of Missouri-Columbia, College of Business
MBA, Industrial Management -
1961 - 1963University of Missouri-Columbia
B.S., Chemical Engineering
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