Experience

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  • Interim Dean, Boston Undergraduate

• 

  Hult International Business School

  • Boston, Massachusetts, United States

  • Professor

    • Jan 2018 - Present
    • Boston, Massachusetts, United States

    Brand Management, Integrated Marketing Communications, Marketing Strategy and Planning, Luxury Marketing, Principles of Marketing, Neuromarketing, CRM courses. Undergraduate and Post-graduate.

• 

  D'Amore-McKim School of Business at Northeastern University

  • Boston, Massachusetts, United States

  • University Lecturer

    • Sep 2021 - Present
    • Boston, Massachusetts, United States

    Lecturer in undergraduate and MBA business curriculum.

• 

  The Fletcher School at Tufts University

  • United States
  • Higher Education
  • 300 - 400 Employee

  • Marketing Communications Consultant

    • Jul 2021 - Present

  • Director of Marketing and Communications/Interim Role

    • Sep 2020 - Jun 2021

    Interim director role during full 2020/2021 academic year, overseeing digital marketing, internal and external communications, social media, brand strategy, faculty research and publication promotion, management team participation.

• 

  Stanford University

  • Palo Alto, CA

  • Instructor for Business Courses at Stanford Continuing Studies Program.

    • Sep 2010 - Dec 2019
    • Palo Alto, CA

    Professional Services MarketingSocial Impact MarketingOpen Branding: New Requirements for Success in the 3.0 WorldDoes Advertising Still Matter: Using Time Tested Techniques TodayCustomer Motivation in the Digitally Driven Market

• 

  Technic, Inc.

  • San Francisco/Cranston, RI

  • Director Brand Marketing

    • Sep 2014 - Sep 2018
    • San Francisco/Cranston, RI

    Brand creation, positioning and launch/on-going marketing strategy and execution for Aixallia, a new line of organic skincare products from Aix-en-Provence, France.

• 

  Alliant International University

  • San Francisco Bay Area

  • Adjunct Professor

    • Mar 2017 - Jun 2018
    • San Francisco Bay Area

    M.B.A. Adjunct FacultyCourses taught to date include International Marketing Management and Organizational Behavior and Global Leadership

• 

  InstaViser

  • San Francisco, CA

  • Advisor

    • Jun 2015 - Jun 2017
    • San Francisco, CA

    E-learning platform and sports coaching web application. Founded by Olympic Gold Medalist.

• 

  / The Montgomery Group

  • San Francisco Bay Area

  • Partner

    • Nov 2014 - Jan 2017
    • San Francisco Bay Area

    Global, senior level executive search at the intersection of brand, media and technology. Firm specialties include digital strategy and media, digital marketing and global brand leadership.

• 

  Scientific Intake

  • Atlanta, GA and San Francisco, CA

  • Marketing Director/Advisor

    • Jan 2016 - Nov 2016
    • Atlanta, GA and San Francisco, CA

    Brand positioning and launch marketing strategy development for new weight loss category medical device.

• 

  HCB Health

  • San Francisco Bay Area

  • Managing Director, HCB Health West

    • Aug 2013 - Oct 2015
    • San Francisco Bay Area

    Responsible for west coast operation of independent healthcare and life science agency HCB Health of Austin, TX. Developed foundational brand positioning and key messaging for McKesson's Relay Health. Expanded social service healthcare organization HealthRight 360's clinics into San Mateo County.

• 

  University of San Francisco

  • M.B.A. Program

  • Adjunct Faculty Marketing Professor

    • Feb 2010 - Jun 2014
    • M.B.A. Program

    Courses include: Marketing 101 and 201, Branding, Social Media Marketing, Technology Marketing, The Customer, Executive M.B.A. Marketing.

• 

  Free Enterprise LLC

  • New York, NY and San Francisco, CA

  • Chief Marketing Officer

    • Jan 2012 - Aug 2013
    • New York, NY and San Francisco, CA

    Marketing and Advertising firm specializing in brand and retail advertising, digital and traditional media strategy and planning, and product marketing.

• 

  Isis Biopolymer

  • Providence, Rhode Island

  • Chief Marketing Officer

    • Jun 2011 - Dec 2011
    • Providence, Rhode Island

    Outsourced CMO for brand creation, launch strategy and execution for new product Biobliss skincare line based on Isis patented transdermal infusion technology.

• 

  Eastwick

  • San Francisco, CA

  • Chief Marketing Officer

    • Mar 2011 - Sep 2011
    • San Francisco, CA

    Moved mid-year to major client Isis Biopolymer.

• 

  Socialarc

  • Berkeley, CA

  • Chief Marketing Officer

    • Aug 2009 - Feb 2011
    • Berkeley, CA

    Social Media Marketing and Social Intelligence

• 

  Wunderman San Francisco

  • President

    • 2008 - 2009

• 

  DraftFCB

  • United States
  • Advertising Services
  • 700 & Above Employee

  • Executive Vice President, Worldwide Account Director

    • 2006 - 2008

    Global Account Director Hewlett-Packard.

  • Executive Vice President

    • 2003 - 2006

    Bozell merged into FCB. FCB became Draftfcb in 2006.

• 

  Bozell

  • New York, NY

  • Senior Partner

    • 2001 - 2003
    • New York, NY

    Partner; Worldwide Account Director, Fujitsu, Tokyo; Bahamas Department of Tourism; Novartis Animal Health Deramax.

• 

  Havas (BETC/Euro RSCG & Partners)

  • Paris, France

  • Partner

    • 2000 - 2001
    • Paris, France

    EMEA Region Account Director Danone Biscuit Brands, Water Brands at BETC/EuroRSCG, Paris.

• 

  Havas (MVBMS/EuroRSCG and Partners)

  • New York, NY

  • Partner

    • 1997 - 2001
    • New York, NY

    Global Account Director, Philips; Universal Studios Theme Parks; Shering-Plough Dr. Scholls, Coppertone, Afrin; Nestle Stouffer's Red Box Foods, Lean Cuisine; Glaxo Smith Kline Valtrex; Pharmacia, Ambien.

• 

  DDB Needham

  • United States
  • Advertising Services
  • 700 & Above Employee

  • EVP/Managing Director/WW Account Director

    • 1983 - 1997

    Global Account Director, Digital Equipment Corporation; Global Account Director Johnson & Johnson Skin Care Brands (Neutrogena, Clean & Clear, Renova Rx, Johnson's Ph5.5;) Michelin Tire Corp; NEC USA.

  • EVP Account Management; Executive Director

    • Jan 1988 - Jun 1990

    Senior Management of Telecom, Australia (Australia's largest advertising account.) Executive Director, DDB Australia Health Care.

  • Managing Director

    • Feb 1987 - Feb 1988

    Agency Managing Director. Oversaw merger and transition of Needham Singapore and DDB Singapore.

  • Managing Director

    • Jan 1986 - Apr 1987

    Agency Managing Director. Oversaw merger of Needham Barcelona and DDB.

• 

  Benton and Bowles

  • New York, NY

  • Account Executive

    • 1980 - 1984
    • New York, NY

    Richardson-Vicks/P&G brands NyQuil, DayQuil, Vicks Formula 44, Vaporub, new test market cough and cold products.

• 

  J. M. Kaplan Fund

  • New York, NY

  • Executive Director, Artists' Postcards

    • 1977 - 1980
    • New York, NY

    Groundbreaking art publishing and national exhibition program in association with The Smithsonian Institution.

• 

  Aperture, Inc.

  • Millerton, New York

  • Managing Editor

    • 1975 - 1977
    • Millerton, New York