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Bio

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Nikki Conway is a seasoned digital marketing professional with 8 years of experience in project management, strategy development, and relationship management. She has a Postgraduate Diploma in Marketing, Advertising and Communications from Red & Yellow Creative School of Business and has worked with top clients in South Africa and abroad.

Experience

  • Consultant
    • Harare, Zimbabwe
    • Digital Marketing Consultant
      • Aug 2015 - Present
      • Harare, Zimbabwe

  • Tinfish CLM Advertising
    • Cape Town Area, South Africa
    • Account Manager and Media Planner
      • Apr 2014 - Feb 2015
      • Cape Town Area, South Africa

      TinFish is an Above-The-Line advertising agency, providing strategic and creative solutions for large clients in South Africa and abroad. I am responsible for the creation, evaluation and management of advertising campaigns – including:- Building and maintaining relationships with key clients- Strategy creation and evaluation- Media planning (including strategy creation and recommendation, compiling post campaign reports, budget management and placement)- Production management and coordination on television and still shoots - Delivering client presentations, feedback reports and budget reviews.

  • GetSmarter
    • Cape Town Area, South Africa
    • Lead Generation Executive
      • Jan 2012 - Mar 2014
      • Cape Town Area, South Africa

      Marketing strategy creation • Building, negotiating and managing relationships with third parties • Promo mailer project management including conceptualizing, planning artwork and implementation management, evaluation and analysis of campaigns • Liaising with internal creative and content teams to produce marketing material • Measuring, analysing and compiling marketing campaign reports • Database management • Production of marketing material • Suggest changes for future marketing campaigns • Assist with the creation and development of processes and principles • Assist with recruitment

  • South African Breweries
    • Cape Town Area, South Africa
    • Intern
      • Dec 2011 - Dec 2011
      • Cape Town Area, South Africa

      3 week Internship in the Promotions department based in Newlands, Cape Town

  • Voluntary work at Silenes Creche
    • Kayamndi, Stellenbosch, Western Cape
    • Volunteer
      • Jan 2010 - Oct 2010
      • Kayamndi, Stellenbosch, Western Cape

      Visited Silene's crèche in Kayamnadi once a week to assist with teaching basic English, ball skills, interactive games and counting.

Education

  • 2011 - 2011
    Red & Yellow Creative School of Business
    Postgraduate Diploma in Marketing, Advertising and Communications
  • 2013 -
    GetSmarter
    University of Cape Town Applied Economics for Smart Decision Making short course
  • 2012 -
    GetSmarter
    University of Cape Town Internet Marketing short course
  • Stellenbosch University/Universiteit Stellenbosch
    Bachelor's degree, Psychology

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