Experience

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  Visit Pensacola, Inc.

  • United States
  • Travel Arrangements
  • 1 - 100 Employee

  • Vice President of Destination Development

    • Jan 2023 - Present

  • Director of Communications and Marketing

    • Nov 2016 - Jan 2023

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  PENSACOLA BEACH CHAMBER OF COMMERCE

  • Pensacola Beach, FL

  • Executive Director

    • Nov 2012 - Nov 2016
    • Pensacola Beach, FL

    The Executive Director of the Pensacola Beach Chamber of Commerce is responsible for implementation and achievement of the objectives approved by the board of directors; maintaining and improving the chamber's financial stability; increasing membership and representing the chamber to various other organizations. Essential Job Responsibilities:- Membership Retention & Growth- Administration & Finance- Event Coordination & Development- Community Liaison/Outreach- Public Relations & Marketing

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  Merion Realty Partners

  • Houston, Texas Area

  • Property Manager

    • Dec 2010 - Nov 2012
    • Houston, Texas Area

    Promoted from Marketing Director to Property Manager, managed a 140-unit property for two months; managed a 508-unit property and directed a staff of eleven employees. As Marketing Director, closed on 51 prospects, creating over $10,000 in ancillary income and over $765,000 in annual rental revenue for two properties.Assisted with employee recruitment and attended college fairs at major colleges and universities, successfully hiring five employees. Assisted in training two employees for Property Manager positions, one for Marketing Director position.Prepared financial statements, including but not limited to: budgets, mid-month financial projections, rent trends, and variance reports. Ran region-wide training sessions for Manager-in-Training/Marketing Representatives. Reduced delinquency at Class-B and C communities through aggressive collection efforts. Relocated three times in less than twelve months to assist at problem assets. Worked at Class-A, B, and C communities.Successfully directed marketing efforts for various properties in different markets, creating traffic for communities.

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  University of West Florida

  • Student Involvement/Leadership - Graduate Assistant

    • Apr 2009 - Dec 2010

    Assist with program selection, planning, promotion, execution, and evaluation of student organization eventsPlan, promote, and present 20+ interest sessions about student involvement during summer orientation and throughout the yearAnalyze marketing efforts for Voyages leadership program to show a 300% increase in leadership program participationOrganize marketing and promotion efforts to include print and online resources related to Welcome Week, a month-long series of programming aimed at new and returning studentsContinually update and maintain all marketing campaign materials for University Welcome WeekCompleted a public relations campaign for the University of West Florida's leadership program, which included substantial research and knowledge of other universities' leadership programsPresented to campus and community professionals regarding leadership efforts and marketing campaignsServe as a liaison with graphic artist to ensure adherence to university graphic identity standardsMaximize distribution of leadership materials throughout the year by various presentations, meetings and recruitment events