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Bio

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Nicole Casey is a seasoned marketing professional with a Master's degree in Business Administration and extensive experience in marketing, event planning, and public relations. She has managed annual marketing plans, coordinated events, and analyzed marketing effectiveness using Google Analytics. She has also worked as a project manager, lead generation intern, and marketing department graduate assistant.

Experience

  • Fay School
    • Southborough MA
    • Marketing and PR Associate
      • Mar 2012 - Present
      • Southborough MA

      • 􏰂Develop and manage annual marketing plans for multiple channels (day school, boarding school, summer programs).􏰂• Manage the department’s budget.• 􏰂Work with the Director of Communications to design ads, direct mail postcards, flyers, and promotional materials.• 􏰂Work with outside vendors to c...

  • Critical Mix
    • Greenville, RI
    • Project Manager
      • Jun 2009 - Mar 2012
      • Greenville, RI

      • Reviewed marketing research firms’ online surveys to provide feedback and suggest improvements.• Programmed complex online surveys that marketing research firms provided using proprietary software and HTML.• Reviewed coworkers’ survey programming to ensure accuracy.• Worked collaboratively with...

    • United States
    • Higher Education
    • 700 & Above Employee
    • Marketing Department Graduate Assistant
      • 2008 - 2009

      • Managed a behavioral lab that was used to conduct research based on students’ opinions.• Assisted professors in collecting research related to consumer demographics and the impact of brand placement on customers. • Helped ensure that all research done by professors was documented and tracked all resources used during research.

    • Assistant Cross Country Coach
      • 2008 - 2009

      • Assisted in the recruitment of student athletes and building a database of recruits.• Met with potential student athletes during campus visits to give them tours, answer their questions, and highlight the school’s benefits. • Assisted with the development and execution of fundraising activities.• Served as a mentor to the student athletes and helped them set and reach their goals.

    • Supervisor
      • 2005 - 2009

      • Responsible for recruitment, selection, and dismissal of student workers. • Prepared 30 work schedules each semester and processed student payroll on ADI Payroll Software.• Prepared a yearly budget and managed supply inventory.• Trained new student workers and helped enforce all work place values.

  • AG Salesworks
    • Walpole, MA
    • Lead Generation Intern
      • Jun 2007 - Aug 2007
      • Walpole, MA

      • Researched sales prospects to generate leads for clients.• Conducted outreach to leads to verify data. • Generated lists of prospective sales leads in the software and medical industry, utilizing the Internet and company resources.

Education

  • 2008 - 2010
    Bryant University
  • 2004 - 2008
    Bryant University

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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