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Nicola Wright profile image

Nicola Wright

Senior Marketing Specialist at Hendy Group
Intro Book
Marketing expert with 10+ years of experience in digital marketing, advertising, and campaign strategy.
  • Claim this Profile
Location
Salisbury, England, United Kingdom, GB
Languages
  • English -
Skills
  • Digital Photography
  • Drawing
  • Advertising
  • Marketing
  • Campaigns
  • Show all
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Bio

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Nicola Wright is a seasoned marketing professional with 10+ years of experience in digital marketing, advertising, and campaign strategy. She has a strong background in creative strategy, web development, and social media management. Nicola has held senior marketing roles at Hendy Group and has experience managing marketing strategies for multiple manufacturers, including Honda, Hyundai, and MG. She is also skilled in digital photography, drawing, and graphic design.

Credentials

  • Web & Digital Project Mangement
    Emarketeers
    Jan, 2022
    - May, 2026
  • SEO Training Course: Building Sustainable Traffic for Business Growth
    HubSpot
    May, 2020
    - May, 2026
  • Google Ads Fundamentals
    Google
    Apr, 2019
    - May, 2026
  • Google My Business Basics
    Google
    Apr, 2019
    - May, 2026
  • Google Analytics Certification
    Google
    Aug, 2023
    - May, 2026
  • Ads Manager Basics
    Meta
    May, 2023
    - May, 2026
  • Buying on Facebook
    Meta
    May, 2023
    - May, 2026
  • Define Your Audience
    Meta
    May, 2023
    - May, 2026
  • From Business Goals to Ad Objectives
    Meta
    May, 2023
    - May, 2026
  • Get started with data-driven marketing
    Meta
    May, 2023
    - May, 2026
  • Meta Ad Delivery
    Meta
    May, 2023
    - May, 2026
  • Meta Bid Strategies
    Meta
    May, 2023
    - May, 2026
  • Digital Marketing Landscape
    Meta
    May, 2023
    - May, 2026
  • Advanced Google Analytics
    Google
    May, 2020
    - May, 2026
  • Google Analytics for Beginners
    Google
    May, 2020
    - May, 2026

Experience

  • Hendy Group
    • United Kingdom
    • Automotive
    • 700 & Above Employee
    • Senior Marketing Specialist
      • Sep 2022 - Present

      In my role overseeing marketing for Jaguar Land Rover, I take pride in steering the brand's strategic direction through comprehensive and data-driven initiatives. Leveraging analytics and in-depth customer data, I meticulously craft marketing plans tailored to distinct audience types. From concept to execution, I thrive on creating campaigns that resonate with our target demographics, ensuring a strong brand presence.

    • Marketing Executive
      • Oct 2019 - Sep 2022

      I am responsible for the marketing strategies of a number of volume manufacturers Hendy Group represent. Including Honda, Hyundai, MG, Nissan and SKODA as well as our sub-brand HG Leasing. Additionally, I oversee marketing activity for our latest sub-brand, Hendy Go, which stretches across the South coast. I work closely with our rental platform providers, Karzoom and our in-house agency to build a competitive website and strong marketing plan.On a daily basis, I manage marketing strategies in line with manufacturer guidelines, advertising budgets and the latest marketing trends.This includes:- Working alongside marketing agency on creative briefs- Project management- Facebook Ads Manager- Digital Display advertising - Email marketing strategy- Event management- SEO and PPC strategy - Managing third-party accounts as well as customer reviews such as Google My Business and Reputation - Liaising with manufacturers and third-party providers

  • Westover Group
    • Ferndown, Dorset, United Kingdom
    • Marketing Executive
      • Nov 2017 - Oct 2019
      • Ferndown, Dorset, United Kingdom

  • Bargate Homes Ltd
    • Southampton, United Kingdom
    • Marketing Assistant
      • Feb 2017 - Nov 2017
      • Southampton, United Kingdom

  • FUZZIQUE
    • Marketing Executive
      • Aug 2016 - Feb 2017

      As featured on Amazon

  • MMedia Group Ltd
    • Hurn, Dorset, United Kingdom
    • Marketing Assistant Temp
      • Oct 2016 - Dec 2016
      • Hurn, Dorset, United Kingdom

Education

  • 2016 - 2016
    Southampton Solent University
    Adobe Certified Associate, Adobe Photoshop
  • 2015 - 2016
    Southampton Solent University
    Bachelor’s Degree, Promotional Media
  • 2013 - 2015
    Brockenhurst College
    Higher National Diploma, Photography
  • 2011 - 2013
    Brockenhurst College
    B-TEC, Art & Design

Suggested Services

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Industry Focus. “Automotive”

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