Experience

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  CIFFA

  • Toronto, Canada Area

  • Marketing Specialist

    • May 2012 - Present
    • Toronto, Canada Area

    • Plan and execute annual marketing plan while maintaining P&L responsibilities for the association's marketing budget (print and electronic advertising campaigns; course and event communication plans, collateral and marketing materials, CIFFA website, tradeshow participation, special projects; etc)• Maintain and update company website using WordPress, while integrating social media through LinkedIn and Facebook into the marketing plan• Manage production and publication process of industry magazine, The Forwarder; and annual membership directory including writing articles, editing, proof-reading, and selling advertising• Work closely with the Public Affairs Manager in the promotion of the CIFFA brand and write articles for the daily eBulletin, the association newsletter• Proficient in the use of MS Word, Excel, PowerPoint, Publisher, Lightroom, Photoshop, Constant Contact; and knowledgeable in HTML and webdesign

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  Hudson College

  • Toronto, Canada Area

  • Consultant / Business Development

    • Nov 2011 - May 2012
    • Toronto, Canada Area

• 

  Jumonji Women's University

  • Adjunct Professor

    • Apr 2009 - Jan 2011

    Taught a variety of classes including Oral Communication, Public Speaking, Homestay English, Travel English, English III, and Basic English

• 

  Tokyo International University

  • Adjunct Professor

    • Apr 2005 - Jan 2011

    Taught a variety of classes including Oral Communication, Speech, Presentation, Advanced Speaking, Advanced Reading, and Advanced Writing classes.Led Teacher Development Workshops on integrating Facebook into the classroom and using PowerPoint in the classroom.

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  JAL Academy

  • Corporate Trainer | Language Consultant

    • Apr 2005 - Jan 2011

    Taught a variety of courses, including negotiations, presentation, and pre-departure integration to managers and senior managers.

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  Oxford University Press (Japan)

  • ELT Promotions Manager

    • Mar 2003 - Apr 2004

    Managed and led a marketing team to successfully and effectively plan and implement annual marketing plans and promotional activities.

• 

  Pearson Education (Asia)

  • Asia ELT Marketing Manager

    • May 1996 - Jan 2003

    Co-ordinated, led, and implemented Asia-wide marketing plans, strategies and promotional campaigns, by working with local offices in Japan, South Korea, Hong Kong, Thailand, Malaysia, Singapore, Indonesia, and The Philippines.Worked with and supported UK and US publishing centers to ensure their titles are actively represented and promoted in the Asia Pacific region.