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Nick Drance is a seasoned marketing professional with 23 years of experience in trade shows, advertising, and product marketing. He has held leadership positions at Image Design & Communications, Abex Exhibit Systems, and Gelco Transport International Pool, and has developed expertise in graphic design, brand development, and sales strategy. Drance has a strong educational background in English Literature and Psychology from the University of Miami and California State University-Los Angeles.

Experience

  • Image Design & Communications
    • Burbank CA. Kihei, Maui, HI
    • President
      • Dec 2000 - Present
      • Burbank CA. Kihei, Maui, HI

      Established trade show exhibit house focusing on portable and custom modular trade show displays, sales and rentals of exhibits from 10' x 10' to Two Story Double Deck Exhibits. Development of on line marketing strategies. Responsible for design and fabrication plans for custom exhibits, trade show marketing strategies for clients. Company tagline "Building Relationships Through Design" is evident in all client communications.

  • Abex Exhibit Systems
    • North Hollywood, CA
    • Vice President
      • Jan 1988 - Oct 2000
      • North Hollywood, CA

      • Established sales and distribution network for new manufacturer of portable and modular trade show displays, achieving industry leader position. • Created sales tools and resources for distributors sales staff• Worked closely with staff on product development.• Responsible for sales and profit projects by product

    • Branch Manager
      • 1985 - Oct 1988
      • Commerce, CA

      Branch Manager in San Diego and Fontana, CA, following training at the company's largest facility with over 1000 units. Noted for high P&L performance. Comfortable working with men and women who are dedicated to the trucking industry.

    • Account Executive
      • Jan 1982 - Aug 1983
      • 282 Madison Ave, NYC, NY

      Develop client accounts, assist and guide in ad creation

    • Field Marketing Manager
      • Aug 1980 - Dec 1981

      Conduct consumer marketing and sampling for clients such as Heublien, National Distillers, RJ Reynolds. Selected consumer oriented locations for product introductions in St. Louis, Cleveland, Detroit, Los Angeles, San Diego, Miami. Hired, trained, supervised staff.

Education

  • 1976 - 1980
    University of Miami
    Bachelor’s Degree, English Literature / Psychology
  • 1984 - 1985
    California State University-Los Angeles
    English Literature
  • 1982 - 1983
    California State University-Los Angeles
    1 Year Graduate Studies, English Literature

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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