Experience

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  Adelphi Healthcare Packaging

  • United Kingdom
  • Packaging and Containers Manufacturing
  • 1 - 100 Employee

  • International Sales Director

    • Jun 2021 - Present

  • Associate Director - International Sales

    • Jun 2020 - Jun 2021

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  Adelphi Healthcare Packaging

  • United Kingdom
  • Packaging and Containers Manufacturing
  • 1 - 100 Employee

  • European Account Manager

    • Sep 2011 - Apr 2020

    Responsible for our customers across Europe, including: CMOs, CROs, Big Pharma, R&D labs, etc. The various aspects of the role include:Account Management – Day to day customer contact, ensuring production schedules and critical paths are met. Intermediary between customers and manufacturers to provide one point of contact, reducing the need to ask questions of the manufacturer and ensuring information is understood and at an appropriate level for the audienceNegotiation – Providing cost based pricing and working with suppliers to ensure we can meet the customers pricing requirements while maintaining profitabilityRelationship Management – Maintaining and building existing clients as well as developing new enquiries into repeat customers and advocates of the business, including regular contact with the customer as well as onsite visits to gain a better understanding of their product/requirements/capabilitiesSupplier Visits / Audits – Accompanying the customer on facility visits to encourage them to take a greater interest in the product, as well as gain a deeper understanding of the production process. Attending customer audits of production facilities where the primary focus is on cGMP complianceProduct Specification – Understanding the sensitivities of the clients drug formulation and offering guidance on our product catalogue to ensure suitability of specified product and compliance with the current industry standards e.g. ISO, EP, USP, JPProduct Development – Working as the liaison between customer and manufacturer to develop bespoke solutions according to the customers specific requirements

  • Business Development Executive

    • Mar 2007 - Sep 2011

    Developing Direct Marketing Material – Designing and writing content for mail shots, working with principal suppliers on international product launches and advertising campaigns, magazine adverts, email marketing campaigns, creation of company newsletter “Adelphi Oracle” for print and electronic media Company Branding – Rebranding company to reflect our wider product range and service benefits over our competition, including all promotional and in-house materials. Ensuring all promotional material complies with the company brandingMarket Research – Investigating markets for new products, analysis of competition, analysis of existing product sales, creation of contact listsWebsite – Creating the information architecture of new website, working with developers and designers to produce site, maintaining the website through generating and developing new contentSearch Engine Optimisation – Both on and off site, content development, keyword analysis, A/B testing, link building, competitor analysis, writing and submitting articles to relevant PR sites, implementation of canonical URLAccount Management – Handle a number of client accounts - day to day contact, ensuring customers’ production schedules and critical paths are met, liaison between customers and manufacturers Brochure Development – Creation of 2 generations of company brochures through developing content and working with various creatives including: designers, principals, photographers and publishersExhibitions – Organise every aspect of the company’s presence at national and international shows, stand design, design of display equipment, transportation, logistics, oversee setup and attendance of showProduct Manager – Information centre for entire product range from a principle supplier. Launching product lines, analysing sales, forecasting demand, development and implementation of targeted marketing campaigns

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  Acumen Systems

  • Brighton, United Kingdom

  • Marketing Executive

    • Nov 2006 - Feb 2007
    • Brighton, United Kingdom

    My principle role at Acumen was to acquire new projects by matching possible government tenders to Acumen's competencies and capabilities. I was also given the task of multi-branding Acumen to aid in targeting specific niches posing as a company focused to that business area.