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Niaa Vashishtha profile image

Niaa Vashishtha

Sales and Marketing Consulting Intern (NIVEA) at Beiersdorf
Intro Book
Market research and sales consultant with a Global BBA and experience in data analysis and digital marketing.
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Location
Singapore, Singapore, SG
Languages
  • English Full professional proficiency
  • Hindi Native or bilingual proficiency
  • French Elementary proficiency
  • Spanish Elementary proficiency
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Bio

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Niaa Vashishtha is a seasoned professional with expertise in market research, sales, and marketing consulting. She has worked with prominent companies like Beiersdorf and The Adecco Group, providing actionable recommendations to enhance growth and communication. Niaa holds a Global BBA from ESSEC Business School and has completed various certifications in digital marketing and data analysis.

Credentials

  • Understanding User Needs (University of Michigan)
    Coursera
    May, 2023
    - Apr, 2026
  • Meta Digital Marketing Associate
    Meta
    Jan, 2023
    - Apr, 2026
  • Personality Types at Work (University of Florida)
    Coursera
    Nov, 2022
    - Apr, 2026
  • Financial Markets (Yale)
    Coursera
    May, 2022
    - Apr, 2026
  • Programming, Basics of HTML and CSS
    Le Wagon
    May, 2022
    - Apr, 2026
  • Foundations of Diversity and Inclusion at Work (University of Virginia)
    Coursera
    Feb, 2022
    - Apr, 2026
  • Spreadsheet Modeling Course
    Harvard Business Publishing
    Nov, 2021
    - Apr, 2026
  • The Modern World, Part 1: Global History from 1760 to 1910 (University of Virginia)
    Coursera
    Nov, 2021
    - Apr, 2026

Experience

  • Beiersdorf
    • Delhi, India
    • Sales and Marketing Consulting Intern (NIVEA)
      • Jul 2023 - Aug 2023
      • Delhi, India

      One of the world’s largest skin-care brands owned by the German conglomerate, Beiersdorf.Collected data by interviewing 300+ retailers and surveying 150 customers. Analysed and interpreted this data to provide actionable recommendations. My projects included: 1. Maintaining organic growth of a focus product line.2. Streamlining demand and supply by increasing the availability and visibility of a product range.3. Improving communication to enhance retailer relations.

  • Passerelles Numériques
    • Cebu, Central Visayas, Philippines
    • ERO Volunteer
      • Jun 2023 - Jun 2023
      • Cebu, Central Visayas, Philippines

      PN Philippines is a non-government organisation that provides IT training to underprivileged high school graduates to enhance their chances of employability. My tasks included:1. Conducting Professional Development Workshops for 90+ students.2. Working on a user needs assessment to understand their up-skilling needs further. 3. Conducting market research to find potential university partners. 4. Being a part of the social investigation process through home visits in Lapu-Lapu City and Cordova City.

  • The Adecco Group
    • Switzerland
    • Human Resources Services
    • 700 & Above Employee
    • Regional (APAC) Business Intern
      • Sep 2022 - Nov 2022

      The Adecco Group is a Fortune Global 500 company and the world's leading workforce solutions' provider.During my stint as the Business Intern, my tasks included:1. Conducting ESG research to find insights on the progress and trends in Asia Pacific. (The research included understanding neurodiversity, provision for the differently enabled, inclusion of ethnic and cultural minorities, environmental controls, and compliance requirements across 11 countries.)2. Assisting the revamp of the Intranet Site through creation of collateral.

    • Regional (APAC) Marketing Intern
      • Jun 2022 - Aug 2022

      Through my stint as the Marketing Intern here, my tasks included:1. Spearheading Corporate Ambassadorship research for the Regional CEO.2. Conducting research on executive clients and competitors of the Adecco Group to understand key industry trends.3. Attending and supporting the Management Conference in Bangkok, Thailand in July 2022, by providing internal communications and administrative support.

Education

  • 2021 - 2025
    ESSEC Business School
    Global BBA, Business Administration and Management, General
  • 2023 - 2024
    King's College London
    One-year Exchange Program, Business/Commerce, General
  • 2015 - 2021
    Central Board of Secondary Education
    High School Diploma, Business/Commerce, General

Suggested Services

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Industry Focus. “Personal Care Product Manufacturing”

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