Okay, let’s calculate this. Neal has experience in public relations, media relations, and customer service. These skills are in demand, but the role is in a smaller market (San Angelo, TX). According to the Bureau of Labor Statistics, public relations specialists in Texas have a median annual salary of $43,000. Considering Neal's experience and skills, I would estimate his hourly rate to be around $75, which is below the national average but still competitive for a smaller market.