Experience

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  SkillLane

  • Bangkok, Bangkok City, Thailand

  • Marketing Manager

    • Sep 2021 - Present
    • Bangkok, Bangkok City, Thailand

    Mentor and coach a team of 10 individuals, including digital media planners, content marketers, and creatives, to drive their professional growth and achieve exceptional results.Develop comprehensive marketing campaign roadmaps and strategies that align with company goals, ensuring effective brand communication and customer engagement.Take charge of leading and managing all company products, optimizing revenue generation, and proposing yearly budgets for strategic resource allocation.Spearhead PR branding campaigns, collaborating with top agencies to enhance brand visibility and reputation.Align closely with the tech team to identify and implement marketing features that drive revenue impact, delivering seamless integration between marketing and technology for enhanced user experiences.

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  Silpakorn University

  • Bangkok, Bangkok City, Thailand

  • Lecturer (Branding and Communication program)

    • Jun 2013 - Present
    • Bangkok, Bangkok City, Thailand

    Lecturing in Brand Creative & Innovation, Communication Class about Storytelling, and Media Production in the faculty of ICT.Developing and delivering engaging curriculum and instructional materials to foster student learning and skill development.Providing guidance, mentorship, and support to students, assisting them in their academic and professional growth in the field of ICT.

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  GMM Grammy PLC

  • Bangkok, Bangkok City, Thailand

  • Manager - Strategic Product Marketing

    • Feb 2018 - Jun 2023
    • Bangkok, Bangkok City, Thailand

    Lead and oversee project management for successful product launches, ensuring seamless execution and timely delivery.Develop compelling product messaging and positioning, collaborating with Marcom and CRM teams to align marketing efforts.Drive product opportunities in the market by staying updated on industry trends and providing valuable consumer insights.Contribute to the development of the annual marketing plan and budget, presenting recommendations to the board for approval.Achieve sales targets in both B2C and B2B markets, implementing effective strategies to drive customer acquisition and retention.Collaborate closely with the CMO and CEO, providing valuable insights and aligning marketing efforts with overall business goals.

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  FAT & CAT RADIO LIMITED

  • Bangkok, Thailand

  • Senior Creative Marketing

    • 2011 - Jan 2018
    • Bangkok, Thailand

    Efficiently manage a dynamic team, overseeing their work and providing guidance and support for successful project execution.Manage social media platforms (Facebook, Instagram, Twitter) with a follower base of over 1 million, creating engaging content, fostering audience interaction, and driving brand visibility and engagement.Conduct thorough research, create briefs, allocate budgets, facilitate brainstorming sessions, and drive creative development to ensure the delivery of impactful marketing campaigns.Develop comprehensive program plans and execute creative concepts for media and event campaigns, ensuring seamless integration and maximum impact.Design strategic communication and digital/social media marketing plans, utilizing both traditional and digital platforms to effectively reach and engage the target market.Participate in client meetings alongside Account Executives, driving discussions around brand and business strategies, and providing valuable insights and recommendations.Play a pivotal role in shaping brand and business strategy discussions with clients, contributing to their overall growth and success.