Bio
Credentials
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National Art Honor Society
National Art Education Association (NAEA)
Experience
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Chargée Marketing & Communication Digitale - Digital Marketing & Communications Manager
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Aug 2017 - Present
✓ Défini et gère les plans marketing et communication annuel des clients et marques internes✓ Gestion des campagnes marketing de A à Z: identification des messages clé, travaux graphiques, diffusion multi-canal, mesure des résultats✓ Identifie, implémente et gère les stratégies marketing de chaque marque : marketing de contenu engageant (vidéos, photographies, illustrations...), e-mailings & automations (Mailchimp), remarketing & retargeting (social media, display)✓ Community Manager (Réseaux sociaux)✓ Travaille en étroite collaboration avec les responsables techniques, relations publiques et le management afin de garantir la dissémination de l'information de manière cohérente et en temps opportun Outils : Meta Business Manager, Google AdWords, Google Analytics, Wordpress (CMS), Mailchimp, Microsoft Office Suite----------------------------------------------------------------✓ Proposing and Managing marketing and communication projects for each client✓ Managing marketing campaigns, including identifying key communication messages, creative design and ensuring dissemination accross channels✓ Identifying, implementing and managing each brand's digital marketing strategy : content marketing and story telling (teaser videos, photography, inspirational content, illustrations...), email marketing & automation (Mailchimp) and remarketing/retargeting✓ Community Manager for internal as well as external brands (clients)✓ Closely working with IT, PR and Management functions to ensure timely and adequate management of internal news✓ Identifying potential business partners and external business opportunities Tools : Meta Business Manager, Google AdWords, Google Analytics, Wordpress (CMS), Mailchimp, Microsoft Office Suite
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Nestlé
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Vevey, Switzerland
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Internal Communications Manager
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Jun 2015 - Dec 2017
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Vevey, Switzerland
✓ Create and manage internal communication content working closely with internal stakeholders✓ Coordinate internal news flow and publish across internal channels✓ Collect and process data for the company's Sustainability and Creating Shared Value reporting (Nestlé in Society)✓ Engage with agri-services teams in more than 40 markets to collect and process data for various internal and external communication projects✓ Work with multi-functional team including R&D, Sales, Supply Chain, Procurement and Operations to deliver agriservices-related news and communications✓ Organize key function-led internal events ✓ Manage the Sustainable Agriculture Initiative at Nestlé (SAIN) case study reporting✓ Participate in the development and implementation of sustainable raw material sourcing programs
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BC Comfort Group
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Vancouver, Canada Area
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Digital Marketing Content Assistant
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May 2014 - Nov 2014
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Vancouver, Canada Area
- Researched, managed and implemented new marketing projects- Elaborated and managed press releases- Created dynamic digital content for online marketing campaigns (videos, testimonials, articles and brand messaging, graphic design work)
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Heroes Economy
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Vancouver, Canada Area
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Marketing Project Manager
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Jan 2014 - Nov 2014
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Vancouver, Canada Area
- Developed the company's communiction strategy (content marketing) including Web, social media, podcasts, blog, magazine, newsletter- Monitored and supported Hero U (e-learning education platform) including course elaboration and collaboration with experts for developing MOOC- Support various projects including seeking fundings and partnerships and launching a crowdfunding campaign
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Nestle S.A.
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Vevey
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Internal Communications Assistant
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Aug 2011 - Jun 2013
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Vevey
- Designed, created and managed the function's internal website using CSM SharePoint - Participated in the deployment of the web-based Career & Learning Centre for the Nestlé Technical and Operations Community- Supported the communication of the "Sustainable Agriculture Initiatives at Nestlé (SAIN)" (case studies)
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- NAVILLE -
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Lausanne Area, Switzerland
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Sales Assistant
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Apr 2009 - Aug 2012
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Lausanne Area, Switzerland
- Managed a team of three employees as second-in-charge. - Managed accounting and data maintenance including daily orders and payments.- Customer Sales and Services.
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Education
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2010 - 2013Université de Fribourg/Universität Freiburg
Master of Science (MS), Geography -
2006 - 2009Université de Fribourg/Universität Freiburg
Bachelor of Science (BS), Geography
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References
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