Experience

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  The Brainbox Creative

  • Bunbury, Western Australia, Australia

  • Marketing Consulting, Digital Services & Website Design

    • Nov 2021 - Present
    • Bunbury, Western Australia, Australia

    Providing marketing, consulting and digital services freelance to clients and partners.• Strategy, campaign development & launches• Ads management• Conversion optimisation• SEO Audits & optimisation• Website design & amendments

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  Living Online

  • Australia
  • Advertising Services
  • 1 - 100 Employee

  • Marketing Manager

    • Jul 2021 - Dec 2021

  • Senior Digital Marketing Manager/ Senior Digital Strategist

    • May 2017 - Dec 2021

    I consult with a range of clients, across different industries to deliver effective digital marketing, web development and app solutions.My role comprises of:• Marketing consultancy, strategy development and planning• Campaign development and execution• SEO Audits & SEO implementation for large websites• Management of ecommerce websites and campaigns including organic and paid ads on Pinterest, Snapchat, Facebook and Twitter, as well as Google shopping, email and sms marketing and display remarketing and improve revenue and customer retention.• Web design and development of websites and landing pages• App promotion including App Store SEO, App Install Ads on Facebook and Twitter, Google App Ads and Apple App Store Ads.• Website and App launch strategy and execution• CRM workflow management, integration with 3rd party systems and design and setup of automated email marketing campaigns and contact record rules• Development and execution of online marketing campaigns• Development of content and upkeep of client social media channels• Planning, creation and set-up of client e-marketing campaigns• Researching and writing articles inline with client's content development strategies• Website conversion optimisation, website design and development• Identifying and implementing On-page and Off-page SEO• Managing client Google Ads and Bing Ads campaigns• Graphic design of online banners, email artwork and presentations• Editing online videos• Analysis and reporting• Implementation of tracking and analytics tools and monthly reporting to stakeholders• Online reputation management• Management of client digital budgets

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  The Property Tribune

  • Marketing Manager

    • Jul 2021 - Dec 2021
• 

  Ventura iD

  • Perth, Australia

  • Marketing Manager

    • Jun 2016 - Apr 2017
    • Perth, Australia

    I manage the development and implementation of the Ventura iD and Multi Living marketing strategies. I am also a key content contributor and editor of WA Property News.My role comprises of:• Marketing strategy development and budget management• Writing articles, whitepapers and providing editoria...

• 

  Ventura Home Group

  • Perth, Australia

  • Group Marketing Manager

    • Jul 2013 - May 2016
    • Perth, Australia

    Led Ninja Digital the VHG in-house group advertising/ marketing department and digital agency for the 8 brands under Ventura Home Group.My role comprises of:• Creative direction for advertising including TVC, radio, press, print, signage, websites and e-marketing• Management of the online marketi...

• 

  Aussie Living Homes

  • Marketing Manager

    • Aug 2009 - Mar 2013

    I lead the Aussie Living Marketing team, developing brand marketing plans and integrated campaigns and carrying these out online, in press, radio and TV. I am responsible for managing, analyzing and reporting on all marketing activities as well as creating new advertising and marketing materials ...

• 

  Webfirm

  • Digital Client Services Officer

    • 2008 - 2009

    Project management of live websites, liaising with SME customers, designers and programmers to complete ongoing maintenance, technical support and upgrades to websites.Duties include:• Advice and assistance with client on-line marketing campaigns• Leading the Customer Support team• Providing tech...