Experience

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  Colour Brands

  • Cape Town Area, South Africa

  • Senior Sales Executive

    • May 2019 - Present
    • Cape Town Area, South Africa

    As a small business owner, it means I’ve had to wear many different hats and juggling many responsibilities every day. It also helps understanding my responsibilities to stay organised and on track to growing the business.Our main focus was to promote our products throughout the Western Cape to all government departments as well as hospitals by an online portal-based system as well as corporate clients.Some important examples that I oversee are customer service, sales, and marketing, keeping track of finances and accounting, hiring a suitable team, managing the day-to-day operations, and handling technology issues.

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  Asset Print

  • Cape Town Area, South Africa

  • Sales Manager

    • Sep 2018 - Apr 2019
    • Cape Town Area, South Africa

    Managing a small team of internal salespeople to develop strategies to increase the company’s overall monthly sales targets by retaining current customer base, new business, over-seeing staff, managing key accounts, managing suppliers, setting-up promotions, customer queries and complaints as well as walk-in customers and in-person customer visits.

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  Vye Graphics

  • Western Cape

  • Sales Manager

    • May 2018 - Aug 2018
    • Western Cape

    My role in this position was to implement a comprehensive sales and marketing strategy to increase the annual company turnover. Here the key components and its impact:➢Creating a New Company Profile: Updating or creating a new company profile is essential for portraying your business in the best possible light. It can help potential customers and partners understand your company's strengths, values, and capabilities.➢Customer Database: Building and maintaining a customer database is crucial for targeted marketing and sales efforts. It enables you to segment and personalize your communication, making it more effective.➢Product Price List: Having a clear and up-to-date price list is fundamental for transparency and efficient sales. It ensures that both your sales team and customers are on the same page regarding pricing.➢Monthly Mailers: Sending out regular mailers can help keep your company top-of-mind for existing and potential customers. It's a way to share updates, promotions, and valuable content.➢New Website Content with SEO: An updated website with search engine optimization (SEO) is essential for online visibility. It ensures that your website ranks well on search engines and provides valuable information to visitors.➢Customer Acquisition: Cold-calling and appointment setting are traditional but effective ways to acquire new customers. This proactive approach can expand your customer base.➢Supplier Onboarding: Onboarding suppliers efficiently is crucial for a smooth supply chain. It ensures that you have access to the products and services you need to meet customer demand.➢Cost of Sales Management: Keeping a close eye on the cost of sales is important for maintaining healthy profit margins. It involves managing expenses associated with the sales process while maximizing revenue.

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  Euro Brass - Quality Architectural Ironmongery

  • Western Cape

  • National Sales Manager

    • Aug 2016 - Sep 2017
    • Western Cape

    Managing hardware stores nationally, including those in Namibia and Botswana, and implementing social media marketing that led to a 20% increase in turnover is a significant accomplishment. Additionally, closely monitoring the weekly call cycles and sales reports of representatives to improve their performance and meet monthly sales targets across all provinces demonstrates effective management and leadership skills.

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  Graffiti Group SA

  • Western Cape

  • Branding Specialist

    • Dec 2015 - Jul 2016
    • Western Cape

    Dynamic and creative Branding Specialist with a proven track record in delivering impactful brand experiences across various platforms. Specializing in vehicle wraps, truck branding, outdoor advertising, event branding, and retail branding. Adept at combining strategic thinking with design expertise to create memorable and effective brand identities.Key Accomplishments:➢Vehicle Wraps and Truck Branding:➢Led successful vehicle wrap and truck branding campaigns for HENTIES JUICES, resulting in increased brand visibility and recognition.➢Developed innovative and eye-catching designs that effectively communicated brand messages on mobile platforms for SKYNET Logistics.➢Outdoor Advertising:Orchestrated outdoor advertising initiatives that captivated target audiences and elevated brand awareness.➢Event Branding:Conceptualized and executed compelling event branding solutions for Metro FM’s music awards, ensuring seamless integration of brand elements and a memorable attendee experience.➢Collaborated with cross-functional teams to align event branding with overall brand strategy.➢Retail Branding:Spearheaded retail branding campaigns, enhancing the in-store customer experience and driving foot traffic.➢Working in with the design team and utilising consumer insights to design retail spaces that resonated with the brand identity and increased sales.

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  Digital Vision

  • Johannesburg Area, South Africa

  • Small Business Owner

    • Feb 2005 - May 2014
    • Johannesburg Area, South Africa

    • Management of a team of Sales Reps and Graphic Designers to facilitate the production of Printed business stationery and Event branding products including Vehicle branding.• Project manage the planning and execution of complex production schedules and proactively time-manage departments to adhere to critical dates ensuring production schedules are met.• Development and overseeing team's knowledge of cost analysis (quoting), Event setups and breakdowns towards quality and client expectations. • Performance management of all coordinators, delivery goals, expectations and measuring performance.• Work proactively with vendors/suppliers to ensure continuous improvement and optimal production solutions for new and existing marketing materials and concepts. • Overseeing courier requirements and Deliveries to ensure all deadlines are met.• Graphic Design capabilities on Corel Draw and therefore can assist in concept and Creativity on design projects when required.• Effectively negotiating pricing on hardware and new print media with current and new suppliers. • Process and track mock-ups, electronic templates and print- proofs with Graphic department for customers. • Proactively communicate supply chain issues to production and sales team to coordinate solution implementation.• Oversee implementation of purchasing/planning system and set up processes/rules to improve efficiency of cost quoting process. Ensure link to PO system with purchase order completion including document tracking or order confirmation receipts. • Work with finance on budgeting, forecasting and actual product cost analysis compared to proposed.• Overseeing all Estimating costs and selling prices with the sales reps ensuring profit margins are tightly in place. • Implementing new supplier investigations and adding new products to the production list.• Participation and leadership of relationship and business reviews with existing key clients in terms of CRM.

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  Stonehouse Graphics

  • Edenvale, Johannesburg, Gauteng

  • Print Sales Executive

    • Feb 2003 - Sep 2004
    • Edenvale, Johannesburg, Gauteng

    This was where I was first introduced to Large Format Digital printing and would have to call-on clients & sell Pvc Banners, Hi-Res Posters, Wallpaper, Billboards, Branding for golf days, Vehicle Branding and a whole lot more.. my job was to cold-call & make appointments to present our products to prospective new clients. From this quotations were generated to the clients and I would thus endeavour to close the deal.

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  Pula Media

  • Devland, Johannesburg

  • Print Sales Executive

    • Jan 1997 - Apr 2002
    • Devland, Johannesburg

    My sales experience in the Litho Print industry where I sold business stationery as well as monthly and bi-monthly magazines or publications. I would have to call-on existing clients and constantly make telephone calls to set-up appointments for in-person visits and presentations to prospective new clients. From this quotations are generated to the new clients and I would thus endeavour to close the deal.