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Muhammad Mamoon Khan is a seasoned business leader with extensive experience in driving strategic growth and innovation in the telecom industry. With a strong academic background in computer software engineering and an MBA in marketing, he has held various senior roles in companies such as Telenor, Mobily, and Solutions by STC, where he has spearheaded initiatives to enhance business performance, simplify portfolios, and drive revenue growth. His expertise spans product management, business planning, and sales development, with a focus on digital transformation and customer-centric approaches.

Experience

  • solutions by stc
    • Riyadh, Saudi Arabia
    • Senior Product Manager
      • Dec 2020 - Present
      • Riyadh, Saudi Arabia

      Working as senior expert to drive the strategic ambition of flagship B2B Fixed internet services:• Steer the initiatives to enhance business performance and portfolio simplification• Manage comprehensive portfolio performance through deep dive analysis of key business drivers• Prepared the commercial plans for strategic initiatives• Collaborate with key stakeholders to drive the value proposition enhancements and sales enablement • Evaluate portfolio profitability and develop business cases for the BTL dealsKey Achievements at STC Solutions• Topline revenue growth hacking in 2021/ 2022• Transform the performance management outlook to drive an actionable agenda• Synergies with customer retention team to deep dive the churn details

    • Norway
    • Telecommunications
    • 700 & Above Employee
    • Head of Business Solutions
      • 2018 - 2020

      Spearhead the B2B products and marketing function and developed fully function leaders of leaders to achieve the strategic ambitions:• Led the product management, strategic business planning, business simplification/ digitization and channel partner sales teams• Anchor the strategy development process among Telenor Asian BUs and deliver in scope sprints• Conceptualized and scaled the digital self-servicing platform, modernized the value chain through digitization/ RPA and simplified the product portfolio by 80%• Modernize smart phone portfolio value chain and established MARCOM and training function from scratch• Host national roadshows with sales and services teams for effective strategy communication• Collaborate with HR to source highly motivated young interns and enable them as a high performers• Motivate and engage teams through continuous team building activitiesKey Achievements at Telenor Pakistan • Champion the initiatives to deliver the double digit revenue growth in 2018 and 2019• Successfully achieved 2020 EBITDA margins ambitions through structural initiatives• Achieved the 5X mobile broadband growth• Reshaped and up scaled the Telenor B2B products portfolio o Launched industry first hospitality solution for Serena hotel o Revamped and scale mobile PABX solution o Developed pool capability o Launched emergency services automation for Punjab province o Repositioned IoT portfolio to focus on fleet and asset management verticals

    • Manager Business Segment
      • 2017 - 2018

      Worked as B2B products portfolio P&L Owner and champion the impactful interventions to established the product growth functions:• Streamlined B2B P&L, CAPEX budgeting and strategic planning and forecasting framework• Deliver the 2X Mobile advertisement and 10X fixed internet portfolio growth • Anchored business forums to develop business performance management framework and clear road blocks to achieve strategic ambitions

  • Mobily
    • Riyadh, Saudi Arabia
    • Product Manager Fixed Internet Services
      • 2012 - 2017
      • Riyadh, Saudi Arabia

      Worked in multiple roles as strategic business planner and product manager. Collaborate with global teams of consultants to achieve strategic ambitions (A.T. Kearney and Oliver Wyman):• Prepare long term strategic plan for Mobile, Fixed and ICT products in lieu with the company’s strategy• Draft strategy documents for executive management and board of directors• Prepare revenue forecast through product uptake trends deep dive and propose actionable plan• Managed the 4G Mobile broadband and Fixed Internet portfolio from strategic planning till on ground execution• Established comprehensive framework to monitor key product performance drivers (net additions, subscriber movement, ARPU/ ARPC, AMBPU, customer lifetime)• 4G broadband Unlimited internet plans FUP management and its impact on network utilization (hourly/ daily/ monthly usage analysis, 3G vs 4G fallback analysis, Internet usage abusers’ trends)Key Achievements at Etihad Etisalat (Mobily) • Three time recognized as high achiever• Achieved the double digit revenue growth by ranging mobile broadband bundles and BTL promotions• Finalized light weight fixed internet value proposition (Fibernet) to increase small businesses acquisition

    • Norway
    • Telecommunications
    • 700 & Above Employee
    • Specialist sales planning, B2C segment
      • 2010 - 2012

      Sales planning and channel development for direct/ indirect channels• Develop effective channel development program for franchise and retail channels to increase sales (Incentive structure and trade promotions to push SIM sales and recharge)• Manage the sales planning activities of modern retail channel (Sahulat ghar) to increase the customer servicing footprint and push new sim sales, MNP sales, VAS and Mobile Wallet activation• Project manager for the launch of mission critical systems and processeso The sales automation and end to end roll out of prepaid sales (789) and MNP processo The launch of recharge territory infringement system to control recharge territory infringementCollection planning for better customer servicing of business customers• Design state of the art collection framework for front line servicing managers and outbound servicing agents to improve customer servicing index and reduce postpaid bad debt from 8% to 2%o Roll out of commission structure from design phase till system implementationo Design and execute promotions to cross sell and upsell products using servicing channelso Launch proactive and reactive churn control promotions to increase customer life time

    • Collection Planning executive
      • 2009 - 2010

      • Design state of the art collection framework for front line servicing managers and outbound servicing agents to improve customer servicing index and reduce postpaid bad debt from 8% to 2%o Roll out of commission structure from design phase till system implementationo Design and execute promotions to cross sell and upsell products using servicing channelso Launch proactive and reactive churn control promotions to increase customer life time• Deploy comprehensive reporting framework to track customer churn, debt aging, credit class performance and Quality of sales• Communicate customer profiling model to highlight the opportunities of collection and maximize the commission qualification. A 300% increase in commission payout produced• Roll out of sales commission structure for direct sales team to sell postpaid voice lines to mass segment

    • Business support system (BSS) development executive
      • Sep 2007 - 2009

      • Design postpaid commission application to calculate channel commissions• Web Development for Sales Tracking System to implement business user request• Integration of Siebel, Geneva and Data warehouse reports whit Sales Tracking System• Performance tuning of application and database server to handle large no of concurrent requests

    • Software Engineer
      • Oct 2005 - 2007
      • Lahore

      • Re-engineer the telecom operators (Telenor, UFone, Mobilink) and banks (MCB and NBP) business processes by developing software applications• Design and configure OCR/ OMR application for primary class paper checking and provide after sales support

Education

  • 2002 - 2005
    University of Engineering and Technology, Lahore
    Bachelor’s Degree, Computer Software Engineering
  • 2008 -
    Shaheed Zulfikar Ali Bhutto Institute of Science and Technology
    Master of Business Administration (M.B.A.), MBA majors in marketing
  • 1999 - 2001
    Government College University, Lahore
    High School, Pre-Engineering

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