Experience

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  VMware

  • Product Management, Licensing Solutions

    • 2017 - Present

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  Cisco

  • Principal Engineer (CTO Organizations)

    • 2012 - 2016

    ► SOFTWARE LICENSING & MONETIZATIONFounder and solution architect for corporate-wide software licensing initiative, addressing all new and existing licensing technologies, Enterprise License Agreements (ELAs), and new offer structures and monetization models. Leader of End-to-end Customer and Partner Experience group.♦ Targeted 250K/yr licensing support cases costing in excess of $100M/yr by pioneering and driving business strategy and designing architecture for Smart Licensing, a unique, on-line license tracking solution, being adopted by 100% of Cisco’s $8B software portfolio. ♦ Addressed Cisco’s #1 customer satisfaction challenge by conceiving of and designing Smart Accounts, an entitlement tracking system, allowing for the first time both Cisco and its customers to know all of the products & services to which each customer is entitled.♦ Led exceptional user experience (UE) organization delivering interaction & visual design for 6 software portals and 50+ user research studies and usability tests over 3 years.► UNIFIED COMMUNICATIONS MANAGEMENTSoftware architect responsible for designing, integrating, and restructuring administrative and end-user management interfaces for Unified Communications products and introduction of new monetization approach.♦ Facilitated $15M+/yr savings in phone, video, and voicemail engineering by devising an architectural approach for converging embedded and multi-device management into a single development effort, utilizing existing software assets.♦ Enabled 10% yearly revenue growth for 4 years by formulating freemium business model for Unified Communications management portfolio, segmenting between single-device management and multi-device management and business analytics.

  • Technical Leader

    • 2000 - 2012

    ► SECURITY MANAGEMENTCo-led architecture for scalable, multi-device firewall, VPN, and IPS configuration, monitoring, and auditing solution supporting 1000s of devices. Manager of 11 member geographically dispersed development team for firewall feature set.♦ Delivered security management solution exceeding business expectations with 250 unit/mo sales and a 30-40% attach rate to then $1B security device sales, both company high-water marks.♦ Formulated, branded, and architected auto-update solution positioning Cisco as the thought leader in security management for branch offices. Recognized by Cisco field leaders amongst top 6 differentiators in winning competitive security deals.► BUSINESS POLICY INITIATIVECo-lead architect for Cisco wide initiative integrating automated business policy enforcement into products across portfolio. ♦ Evaluated companies offering XACML-base entitlement management solutions, culminating in acquisition of Securent and creation of Cisco’s Policy Management Business Unit.♦ Designed flexible architecture for business policy enforcement in Unified Communications products (telephony, voicemail, recording, and contact center) and developed communications solution offerings, such as ethical firewalls for the financial services industry.

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  Reliaprize

  • Mountain View, CA

  • Founder/CTO

    • 1998 - 2000
    • Mountain View, CA

    I identified the opportunity, organized the founding team, co-developed the business model, and designed the initial product line for network management solutions verifiably tying business requirements at different levels of an organization with configuration and failure management.

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  Katz Consulting

  • Mountain View, CA

  • Principal

    • 1988 - 2000
    • Mountain View, CA

    I evaluated security, networking, and computing infrastructure requirements, recommended products, and deployed and maintained solutions for customers from small start-ups to members of the Fortune 500.

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  Rockwell International Science Center

  • Thousand Oaks, CA

  • Principal Investigator

    • 1986 - 1988
    • Thousand Oaks, CA

    ♦ I led a research team focused on automatic parallelization of Scheme, a dialect of LISP. ♦ I evaluated for technical efficacy based on computer science principles research proposals from across the Science Center. ♦ I developed and presented graduate level computer science training for PhDs in other fields doing computer science related research.