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Molly Flanagan is a seasoned marketing and public relations professional with 20+ years of experience in the non-profit and private sectors. She has held various leadership positions, including Program Administrator 2 at the Ohio Department of Commerce, Licensing Supervisor at the Ohio Construction Industry Licensing Board, and Marketing Specialist at Social Science Automation, Inc. She has also worked as a Consultant at Nationwide Insurance and an Independent Consultant. Molly holds an MBA from Franklin University and a BA from The Ohio State University.

Experience

    • United States
    • Government Administration
    • 200 - 300 Employee
    • Program Administrator 2, Licensing, Division of Liquor Control
      • 2021 - Present

      »» Brought a continuous improvement mindset to the position, assisting the Licensing Director, Licensing Supervisor, and Deputy Director in supporting the efficient and effective operation of the division and its unwavering compliance with regulatory requirements.»» Improved the records retention process and dramatically cleaned up a $2B backlog in revenue realization for the Division, initially volunteering 2 days each week while in prior position, before being asked to transition into the role permanently.»» Built documentation charting process flows for key department processes, improving awareness and accountability for total procedural compliance.»» Prepared data for the Ohio Auditor’s Office, ensuring documentation readiness by helping to streamline processes, document accurately, and maintain updated records.

    • Licensing Supervisor, Ohio Construction Industry Licensing Board
      • 2019 - 2021

      »» Stepped into a team leadership position, monitoring workflow for 2 employees in the Manufactured Housing Program administering processes impacting 1,900 manufactured home parks, 250 installers and inspectors, and 3 national training agencies.»» Assisted the team in transitioning to paperless, web-based licensing processes, leading staff in scanning all Commission records as part of the migration lifecycle. Worked with key stakeholders to address systems issues following deployment.»» Pivotal in reengineering installer licensing training curriculum, partnering with a Chicago-based training agency to rework program and improve outcomes.»» Introduced first-ever annual reviews and regular coaching sessions for department team members, working diligently to close knowledge gaps, balance workflow between employees, and provide growth and succession opportunities.

    • Executive Assistant to Superintendent, Division of Industrial Compliance
      • 2013 - 2019

      »» Supported administrative and program-related needs of the Division of Industrial Compliance consisting of 200+ employees charged with administering and ensuring compliance with construction, mechanical systems, maintenance, and wage and hour regulations.»» Created a SMART Outreach Program to increase the number of women and minorities entering the construction trade, authoring a compressive 20-page proposal addressing the shortage of qualified candidates entering the employment pipeline.»» Participated in a Lean project which identified redundancy in the hiring process, reducing steps from 99 to 28. Captured $6K in annual savings by leveraging records retention policy to eliminate the unnecessary storage of 15-year-old records.»» Authored, edited, and published a division-wide monthly newsletter, professionalizing the publication, incorporating feature articles of interest, and expanding coverage of field staff and projects to dramatically increase engagement.»» Updated and completed a long-unfinished Division Policies and Procedures Manual, creating uniformity throughout the document, charting process flows, and increasing awareness, consistency, and compliance across the team.

  • Independent Consultant
    • Columbus, Ohio, United States
    • Marketing, Communications, & Campaign Leadership
      • 2008 - 2013
      • Columbus, Ohio, United States

      »» Partnered with clients—broad base of for-profit and not-for-profit organizations and associations—to provide strategic marketing, communications, and campaign leadership to drive achievement of clients’ awareness, branding, growth, and financial goals.»» Collaborated with clients and key internal stakeholders to assess existing infrastructures and marketing and communications efforts, define organizational goals, and develop robust strategies and campaigns to reach objectives.»» Diversified revenue sources through a focus on grant writing, foundation solicitation, and management of sponsor and partnership programs. Built strong brands with solid awareness through corporate identity creation and consistent industry and community communications.»» Supported St. Gabriel Radio’s $2M campaign to expand signal and listening audience by developing first-time volunteer and donor tracking tools, initiating pro bono graphic design partnerships, and counseling on Web optimization.

  • Social Science Automation, Inc.
    • Columbus, Ohio, United States
    • Marketing Specialist
      • 2011 - 2011
      • Columbus, Ohio, United States

      »» Initially recruited as a consultant and, after two months, retained as an employee, to spearhead a major business transformation from government contract-driven work to a web-based business model, promoting psycholinguist content analysis tools.»» Designed brands and identities, developed targeted content, and created online and offline promotional materials. Conducted competitive and market research, identifying focus for R&D efforts, and maximizing the reach of marketing dollars. Forged collaborative relationships between stakeholders, working diligently to secure buy-in for the creative process.»» Launched and promoted new products and services to bring awareness and support to the newest text analysis tools including a 2012 presidential media watch website, Perception Metrics, Thought Helper, and Threat Triage products.

  • Nationwide Insurance
    • Columbus, Ohio, United States
    • Consultant, Marketing Campaigns / Marketing & Communications
      • 2000 - 2006
      • Columbus, Ohio, United States

      »» Built a solid operating and administrative infrastructure for a new in-house marketing services team within the Special Risks Division of NHP, supporting rapid expansion as the organization grew from $12M to $56M in annual revenues in less than 4 years.»» Played a key role in growing the organization to unprecedented levels through the effective promotion and placement of products to more than 6,000 exclusive and 3,000 independent licensed agents. Managed the allocation of a $250K marketing budget utilized for the development and procurement of collateral for multiple product lines. Recruited and coached a creative designer.»» Authored original copy and strategically communicated brand messages, educating a vast community on product offerings, features, and key differentiators.»» Initiated the first-ever sales toolkits to provide 9,000+ agents with comprehensive information packets, business development tools, and tracking mechanisms.»» Created a device to measure the value of potential business partnerships, recognized by management as a “model of opportunity exploration.”

Education

  • Franklin University
    Master of Business Administration - MBA, Leadership
  • The Ohio State University
    Bachelor of Arts - BA, Journalism

Suggested Services

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Industry Focus. “Marketing and Advertising”

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