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Mohit Banerjee is a seasoned sales professional with 26 years of experience in interacting with various agencies, setting up departments, and developing business plans for Bridgestone India Pvt Ltd and Good Year India Limited. He has expertise in team building, customer service, and product planning. He holds a Bachelor of Science degree in Physics, Chemistry & Math from JK College, Purulia.

Experience

    • India
    • Motor Vehicle Manufacturing
    • 700 & Above Employee
    • GM New Project (OTR Business)
      • Jun 2010 - Present

      Interacting with various agencies like CRISIL / SIAM / Other leading agencies to understand short & long term product wise market potential, Explore start of operation on import basis, Setting up department, Man power recruitment, Setting up dealer net work, Product pricing, Logistic net work and Preparation of short and long term business plan etc.Major Achievement: Establish business with large MNC on import basis (very short time).

    • Senior Vice President OE Sales
      • Sep 1997 - Present

      Senior Vice President OE Sales 2002 – May’2010 : Team building / Training, Focus on customer service, On time delivery to OEM’s by setting up integrated logistics system, New product development, Analyze OE Sales Return (higher inch sales) improve replace profitability , Product planning to improve productivity, Reduce slow moving inventory, Setting up credit limits and payment terms, Price positioning, Negotiate with OEMs for business share and profitability etc.Result: Bridgestone India is most preferred vendor and enjoys reasonable share / price premium over competition with OEM’s like Maruti, Hyundai, Toyota, Nissan, General Motors, Tata and MahindraGeneral Manager Sales 1997 – 2002: Study with leading marketing agencies and Bridgestone Japan marketing team to understand size wise potential on long and short term basis, Analyze competitors view points & strategy, formulate Bridgestone India vision and market share, Setting up all India Sales Team / Training, Select all India dealer net work, Establish exclusive channel partners, Product Pricing Brand Building, Appointment of C&F Agents.Result: Market Leader and Maintain price premium over competition.

    • Senior Regional Manager
      • Apr 1973 - Aug 1997

      Major Achievement : 1994 – 1997 as Sr Regional Manager (MP): Improve Market Share / Cash Sales in Major Markets by various Promotional / Marketing activities, appointed C&F agents at Bhopal / Gwalior / Jabalpur / Raipur to penetrate and market expansion. 1988 – 1994 as Regional Manager, Punja...

Education

  • 1965 - 1968
    JK College, Purulia

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Industry Focus. “Motor Vehicle Manufacturing”

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