Experience

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  MyLiveCart

  • India

  • Lead Product Manager

    • Sep 2023 - Present
    • India

    Passionate Product Leader driving live commerce innovation at Mylivecart. Building engaging experiences that connect brands and buyers in real-time.As a Lead Product Manager at Mylivecart, I spearhead the development and execution of product strategies that fuel our live shopping platform's growth and success. I thrive in a fast-paced environment, where I can leverage my expertise in user research, product design, and data analysis to create exceptional live shopping experiences.Own the product roadmap: Define the product vision and translate it into a clear roadmap, prioritizing features and initiatives that maximize user engagement and platform revenue.User-centric approach: Conduct in-depth user research to understand customer needs and pain points, ensuring product decisions are driven by data and user insights.Product design and development: Collaborate closely with designers, engineers, and marketing teams to ideate, design, and implement innovative features that enhance the live shopping experience.Data-driven decision making: Leverage data analytics to track key metrics, measure user engagement, and optimize product performance, ensuring continuous improvement.Cross-functional leadership: Foster a collaborative environment, leading cross-functional teams (design, engineering, marketing) to achieve shared product goals.Stay ahead of the curve: Research and keep myself updated on the latest trends and technologies in the live commerce space, identifying opportunities for Mylivecart to stay ahead of the competition.

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  Zehntech

  • India
  • IT Services and IT Consulting
  • 100 - 200 Employee

  • Lead Marketing Strategist

    • Jun 2023 - Present

    Results-oriented Digital Marketing Lead Strategist and Consultant with 8 years of experience in driving successful marketing campaigns and providing strategic guidance to businesses. Skilled in developing comprehensive digital marketing strategies, implementing innovative tactics, and leveraging data-driven insights to maximize online visibility and achieve business objectives. Adept at managing cross-functional teams, collaborating with stakeholders, and delivering measurable results in highly competitive industries. Proven track record of increasing brand awareness, driving website traffic, and optimizing conversion rates. Passionate about staying updated with the latest trends and technologies in the digital marketing landscape.• Develop and execute strategic digital marketing plans tailored to clients' objectives, budgets, and target audiences.• Conduct thorough market research and competitive analysis to identify opportunities and create effective marketing strategies.• Collaborate with clients to define key performance indicators (KPIs) and establish benchmarks for measuring campaign success.• Lead cross-functional teams, including designers, copywriters, and developers, to create engaging content and compelling campaigns.• Utilize a data-driven approach to analyze campaign performance, identify areas for optimization, and implement adjustments to maximize ROI.• Provide ongoing consultation to clients, offering guidance on digital marketing best practices and emerging trends.• Monitor industry trends and stay updated with the latest digital marketing tools and platforms to drive innovation and deliver cutting-edge strategies.

  • Digital Marketing Strategist

    • Jul 2018 - Present

    Working as a Digital Marketing StrategistHighly focused and accomplished digital marketing professional with a proven track record of delivering quality outcomes with arranged team and time management. With the agenda of growth in mind achieved an exciting opportunity to make a significant contribution to propel the company in its growth trajectory and also grow with the organization.* Network with various influencers in the industry to explore synergies and branding opportunities.* Optimize the digital ad budget across platforms such as Google, Facebook, LinkedIn, Quora.* Web Traffic Analysis through various SEO Tools and Techniques for Digital Marketing.* Drive traffic and conversion to the website and other marketplace platforms* Develop content for product listings, blogs, website and other promotional campaigns.

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  Atwesh Solutions

  • Indore Area, India

  • Digital Marketing Manager

    • Nov 2017 - Jun 2018
    • Indore Area, India

    Working as a Digital Media Marketing Manager.-Managed digital promotions through both organic and paid campaigns.-Conducted on-page and off-page activities to enhance company profile and increase traffic.-Utilized Google Adwords, Facebook Paid Campaigns, Quora Paid Ads, and Instagram Paid Ads.-Developed and implemented procedures to establish benchmarks and monitor progress toward objectives.-Identified trends and insights, optimizing spending and performance based on findings.-Brainstormed innovative growth strategies and executed experiments and conversion tests.-Collaborated with internal teams to create landing pages and optimize user experience.-Demonstrated strong analytical ability to evaluate the end-to-end customer experience across multiple channels and touchpoints.

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  AB INFOTECH LIMITED

  • Indore Area, India

  • Internet Marketing Manager

    • Jan 2015 - Oct 2017
    • Indore Area, India

    Working as Internet Marketing Expert, SEO (all Off Page activity, knowledge of On Page activity), SMO, Graphics Designing, FTP, Site Analysis, Keyword Research, Article Submission, Press Release, Word press Blog Creation. Blog Posting, Image Sharing, XMl Sitemap and Practical knowledge of Google Analytics, Webmaster tools, Adword keyword planner, SEO Tools

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  Zootout Advertising PVT. LTD.

  • Indore Area, India

  • SEO Executive

    • Mar 2014 - Dec 2014
    • Indore Area, India

    SEO (all Off Page activity, knowledge of On Page activity), SMO, Keyword Research., Article Submission, Press Release, Blog Posting, Image Sharing, XMl Sitemap and Practical knowledge of Google Analytics, Webmaster tools

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  Vigilance Publicity

  • Indore Area, India

  • Intern

    • Jun 2013 - Jul 2013
    • Indore Area, India