Experience

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  ASTA - American Society of Travel Advisors

  • Director of Creative, eLearning, IT & Web Services

    • Jun 1993 - Present

    Create and manage the corporate branding, websites, digital marketing, advertisements, brochures, event visuals and other collateral which depict the overall mission and goals of the organization. Manage the procurement and print buying of association conference material including international events. Advertising published in publications such as USA Today, Wall Street Journal, Washington Post, Modern Bride, Inc. Magazine and well as 10+ trade magazines. Manage and run association’s Google remarketing ad campaigns.Project lead for developers, programmers and IT personal. Oversee database and hosting environments.Administer eLearning functions - obtaining content experts, logistic set-up and registration creation managing over 7000+ registrations annually.

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  PRC - Litton PRC

  • Creative Director

    • Jul 1985 - May 1993

    PRC (Planning Research Corporation), acquired by Northrop Grumman in 2000The duties included all personnel and budget functions associated with the supervision of junior thru senior full-time designers (6-12 individuals) as well as the oversight of freelancers. Artwork produced in a Mac environment. Responsibilities involved the conceptualization, design and production of all visual communications media (ads, brochures, journals, newsletters, proposal production and executive summaries) and the development and maintenance of the corporate identity.