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Michelle Kay is a seasoned writer and editor with extensive experience in digital marketing, publishing, and communications. She has worked as a Digital Marketing Specialist, Freelance Writer, and Editor for various publications and companies, honing her skills in writing, editing, and content creation. Michelle holds a BA in Sociology from the University of Alberta and a Certificate in UX Writing from the UX Writing Hub.

Credentials

  • Standard First Aid - CPR A - AED
    St. John Ambulance Canada | Ambulance Saint-Jean
    Oct, 2018
    - Apr, 2026

Experience

  • Broadview Magazine
    • Toronto, Ontario, Canada
    • Digital Marketing Specialist
      • Sep 2023 - Present
      • Toronto, Ontario, Canada

    • Freelance Writer
      • Sep 2005 - Present
      • Toronto, Canada Area

      • Pitching story ideas to print, online outlets• Interviewing sources, conducting research• Writing, editing and fact-checking pieces• Photographing images to accompany piecesWriting samples: https://cieleathletics.com/blog/2020/11/17/ten-years-and-runnin/https://fleetstreetmag.com/fitness/kathrine-switzer-running-icon/http://cleojournal.com/2016/04/18/anna-may-wong-classic-starlet-trailblazer-and-badass-risk-taker/http://cleojournal.com/2016/08/18/women-to-watch-stacey-aglok-macdonald/

  • Growens
    • Toronto, Ontario, Canada
    • UX Writer
      • Jun 2023 - Aug 2023
      • Toronto, Ontario, Canada

    • Communications Officer
      • Feb 2022 - Nov 2022
      • Toronto, Ontario, Canada

      In this role, I worked closely with the Executive Director to:-lead internal communication efforts and support design, development and delivery of communications (including email campaigns, newsletters and online content) for members-Develop and implement the communications plan-Promote the organization and its accomplishments via social media-Lead DEI activities for team and acted as staff liaison on relevant committees and initiatives

  • This Magazine
    • Toronto, Ontario, Canada
    • News Editor
      • Nov 2020 - Sep 2022
      • Toronto, Ontario, Canada

      Section Editor-Editing news and Front-of-Book stories -Attending editorial meetings-Developing story ideas-helping new writers write articles

    • Head Librarian/Information & Communication Services
      • May 2012 - Jun 2020
      • Toronto

      • Developing and initiating communication and outreach plans• Writing and editing press-releases, overseeing website and translating texts into English• Acquiring materials for library and research • Establishing and maintaining budget for library, marketing and social media• Programming events within and outside library (such as the Toronto Comic Arts Festival)

  • Cleo Film Journal
    • Toronto, Canada Area
    • Senior Editor
      • Sep 2018 - Dec 2019
      • Toronto, Canada Area

  • Shameless Magazine
    • Toronto, Canada Area
    • Features Editor
      • Jun 2010 - Jul 2014
      • Toronto, Canada Area

      • Developed original features content and web ideas to accompany print• Generated and assigned story ideas, managed writers• Copy-edited, proofread, wrote copy• Assisted with artistic and editorial direction, production, and events

  • b5media
    • Toronto, Canada Area
    • Social Media Editor
      • Apr 2011 - Jan 2012
      • Toronto, Canada Area

      • Developed and managed social media channels, marketing campaigns and outreach strategies• Achieved a strong, visible social media presence using audience engagement techniques, such as online contests • Assessed marketing strategies to determine and identify new channels to optimize ROI and best SEO practices• Managed social media team

    • News Editor
      • Oct 2008 - Nov 2010

      • Wrote, edited news headlines, blog posts• Posted content, programmed news pages• Created brand recognition through social media• Employed analytics to develop and grow brand, fuel revenue growth

    • Editorial Intern
      • Nov 2007 - Dec 2007

      • Wrote arts stories, conducted interviews with sources• Researched, fact-checked articles• Assisted Arts Editor • Attended, contributed ideas in editorial meetings

    • Administrative Assistant
      • Mar 2007 - Jul 2007

      • Used computer for data entry, managed CAS’ database• Answered telephones, inquiries• Deposited cheques, some accounting duties• Registered physicians for yearly CAS conference, assisted with

    • Editorial Intern
      • Dec 2006 - Jun 2007

      • Generated story ideas, wrote articles• Researched, fact-checked, edited stories• Attended, contributed ideas at editorial meetings• Acted as representative for magazine at various events

    • Editor and transcriber
      • Oct 2005 - Aug 2006

      • Transcribed, edited texts, focus groups and market research reports• Researched, fact-checked companies and brands to ensure accuracy• Editor and art director of the company’s weekly newsletters

    • English Language Assistant
      • Sep 2003 - May 2005

      This was a teaching position in Hamburg, Germany• Assisted-teaching English lessons to high school students• Tutored students of various ages in reading, writing and speaking• Helped students develop a cross-cultural understanding of cultures, politics, lifestyle

Education

  • 2023 - 2023
    UX Writing Hub
    Certificate
  • 2007 - 2008
    University of King's College
    BJ, Journalism
  • 1999 - 2003
    University of Alberta
    BA, Sociology

Suggested Services

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Industry Focus. “Writing and Editing”

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