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Michelle Alexander is a seasoned graphic designer and program manager with a proven track record of driving business growth through innovative marketing strategies and process improvements. With extensive experience in magazine design, production, and management, she has successfully led teams and delivered results-driven projects for top-tier clients in South Africa. Holding a Bachelor's degree in Graphic Design from the Cape Peninsula University of Technology, Michelle brings a unique blend of creative vision and technical expertise to her work.

Experience

  • Alexander Arts Academy of Training and Development
    • Cape Town, Western Cape, South Africa
    • Freelance Graphic Designer
      • Dec 2021 - Present
      • Cape Town, Western Cape, South Africa

      I run a voluntary art school that educates and provide skills and training to the youth. I also do freelance graphic design courses and services online.

  • MEDIA24 Landbouweekblad
    • Cape Town Area, South Africa
    • Media24 Magazines – Landbouweekblad
      • Aug 2014 - Sep 2022
      • Cape Town Area, South Africa

      Landbouweekblad, South Africa's biggest and most influential magazine for the agricultural sector, has been serving farmers for 95 years. The magazine offers readers informative, scientifically researched features and is an unsurpassed advertising medium for the South African agricultural sector. Total Circulation: 43 703 (PAID) 33 366 (Excl below 50% sales). Total Readership: 201 000.

    • Assistant Designer to Art Director
      • Mar 2013 - Nov 2013
      • Claremont

      I worked for Uhuru Printers (Pty) Ltd, an international Publishing, Printing and Communications Company. They offered a focuced approach to magazine conceptualization, Sales and Printing. Successfully design and layout and get ready for print 6 monthlygovernment magazines (SOE REVIEW/PUBLIC SECTOR/MUNICIPAL FOCUS/ NURSING UPDATE/SOUTHERN ANGLIGAN/TRANSPORT).Design of web banners/brochures/booklets/posters/banners/making up of adverts/ promotional and advertorials for several government municipalities/logo’s/ photograph/corporate ID.

    • Head of Art Studio
      • Jul 2012 - Jan 2013
      • Claremont

      I worked for the publishing group, REAL ESTATE INVESTOR MAGAZINE (the 2013 SAPAO Award-winning title)who focussed on property and wealth creation in South Africa. This inspirational magazine has successfully transitioned from print to the digital age and continues to provide valuable insight into an effective investment strategy to an ever larger reader base. Head of DTP DepartmentSuccessfully design and layout and get ready for print two 74 page magazines (The South African Real Estate Investor Magazine and Zimbabwean Real Estate Magazine).Training of junior designers.

  • MEDIANOVA The Property Magazine
    • Cape Town Area, South Africa
    • Head Graphic Designer
      • Apr 2008 - Mar 2009
      • Cape Town Area, South Africa

      I worked for MEDIANOVA - The Property Magazine, who published a large-format glossy magazine, that ‘profiles dynamic people and their spaces, and reveals the places that get people talking.Produce creative, accurate and professional layouts for 3 magazines. Liaise and assist photographers on photo shoots for articles, covers and advertorials.Design and make-up of advertorials/branding/sales for Marketing and Promotions Department.Train and supervise Junior Designers.

  • Media24 (Pty) Ltd
    • Cape Town Area, South Africa
    • Layout/Creative/Graphic Designer
      • Feb 2005 - Jun 2007
      • Cape Town Area, South Africa

      I worked for Media24, one of Africa’s leading publishing groups. There I worked on 3 weekly magazines (HUISGENOOT/YOU/DRUM), a weekly Afrikaans-language general interest family magazine. It has the highest circulation figures of any South African magazine and is followed by its sister magazine YOU. Produce creative, accurate and challenging layouts on tight weekly deadlines. Placing and sending full paged advertorials for printing.Design and Layouts of Promotional Pages for Big Corporate Clients/Travelling Pages/Fashion/Beauty Pages/Food Pages/ Decor Pages/Motoring Supplement/ Matric Farewell Supplement /Lifestyle and Entertainment/Teens Section/ Celebrity Pages/Main and News Features.

Education

  • 1990 - 1994
    Cape Peninsula University of Technology
    Bachelor's degree, Graphic Design
  • The Peninsula Technicon Cape Town

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