Experience

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  Michael Walsh. Independent Sales/Marketing Director

  • United States

  • Independent Sales/Marketing Director

    • Jun 2011 - Dec 2020
    • United States

    30 plus years in-depth experience of marketing and sales to UK and Europe.

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  ISRAMWORLD

  • Southern California

  • Business Development Manager

    • Jun 2007 - Jun 2011
    • Southern California

    International Tour Operator to World Wide Destinations. Increased sales,brand awareness and growth of first class/deluxe tour operator. Destinations: Israel, Egypt,Jordan,Europe, South &Central America. Expanded business in the areas of FIT,Groups and Escorted Tours. Developed and maintained partnerships with major consortia,Host Agencies,Cultural and Educational Institutions. In house agency training,trade shows and national events.

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  Cote Associates .

  • South West Sales and Marketing Manager

    • 2003 - 2007

    Develope sales marketing and new business opportunities for a UK based FIT company based in London. Target Market travel agencies with the potential to sell tours with private guide/car/ first class hotels in UK and Europe. Also incorporating European Rail networks and River Boat vacations. Based in S.CA covering AZ, CO ,NV, NM and HI.

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  Insight Vacations

  • Business Development Director Western United States.

    • 1995 - 2003

    Sales,account and relationship management Insight Vacations preferred relationships with consortia and trade associations. Increased market share and agent base over 100% year on year.Developed marketing/promotional strategies for assigned accountbase.Planned, coordinated and served as company spokesman at product launches,seminars,regional and national trade shows and consortia conferences.Ensured the highest level of travel agent satisfaction and proactively developed new and ongoing accounts.

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  Design-A-Tour.

  • Sales and Marketing Director North America.

    • 1984 - 1995

    Established company profile and recognition while developing new business for special interest/customized vacation programs to Europe. Target market was retail travel agents and associations in the Western Unitied States. (CA,AZ,CO,NV,HI,) Also established an East Coast sales office targeting the Atlantic Seaboard, Florida and key Southern States increasing sales and product knowledge. Overall responsibility for contract negotiations, brochure production, media contacts and development of inbound programs from UK to USA.

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  London Regional Transport: London UK

  • Tourism Development Manager : Worldwide

    • 1971 - 1984

    Integrated London tourism products and increase overall market share for London. Appointed and managed a network of Sales Agents in 20 countries including,United States, Europe, Israel,South America, South Africa, Australia and New Zealand, Hong Kong and Southeast Asia. Under my management LRT acted as a catalyst for business and leisure development for London tourist attractions, hotels, conventions and other major events and the marketing of the largest transit system in the world. Worked with airlines and tour operators to include tourism products and travel passes into their programs. Developed plans with The London Tourist and Convention Bureau and The British Tourist Authority (Visit Britain) to market London as a prime destination.