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Michael Griffin is a seasoned executive with extensive experience in strategy, e-commerce, analytics, and leadership. He has held various positions in companies such as Jobcase, Inc., Percipio Media, LLC, and Digital Consulting, where he has developed and executed innovative solutions to drive business growth and customer engagement. With a strong educational background in business administration, engineering, and mathematics, Michael brings a unique blend of technical and business acumen to his roles. His expertise in areas such as email marketing, SEO, and web analytics has been instrumental in driving results for his clients and organizations.

Experience

  • Cogo Labs
    • Cambridge, Massachusetts, United States
    • Entrepreneur in Residence
      • Apr 2024 - Present
      • Cambridge, Massachusetts, United States
    • United States
    • Software Development
    • 100 - 200 Employee
    • Chief Analyst & Head of Growth Marketing
      • Apr 2022 - Mar 2024

      Leading and mentoring a high-caliber team dedicated to enhancing member experiences with our products and services. Harnessing innovative technologies and analytical approaches to dismantle obstacles and deliver pertinent, impactful solutions to our customers within a forward-thinking company. Crucially, as a key member of the executive team, I serve as a steward for over 100 million customer, assisting them in discovering their next significant career opportunities.What's not to love!

    • EVP Data Science and Head of Performance Marketing
      • Oct 2021 - Apr 2022

    • EVP of Optimization & Analytics
      • Mar 2019 - Oct 2021

    • EVP Member Services & Analytics
      • Feb 2017 - Mar 2019

    • SVP of Customer Experience
      • Jan 2015 - Feb 2017

  • Percipio Media, LLC
    • Cambridge, Massachusetts, United States
    • GM
      • Jan 2013 - Mar 2024
      • Cambridge, Massachusetts, United States

      Mentoring and working with a world-class team improving the experience our customers have using our products and services. Leveraging our innovative technologies and analytic techniques to reduce the barriers of delivering relevant and helpful solutions to out customers at a progressive company. ...

    • Vice President of Operations | Business Analyst & Operations Consultant
      • 2010 - Jan 2013
      • Woburn, MA

      Appointed to concentrate the company's efforts and enhance results through strategic business and opportunity analysis. Developed robust web analytics strategies, processes, and methodologies, along with initiatives to optimize revenue by increasing customer engagement through the web channel...

  • RESTAURANT SHERPA
    • Wilmington, MA
    • Principal & Founder
      • 2007 - 2010
      • Wilmington, MA

      Directed the development and execution of SEO/SEM strategies for over 250 business clients as a comprehensive web solutions provider specializing in the restaurant industry. Employed a customer-centric approach to anticipate and fulfill client requirements, ensuring high-quality service delivery....

    • Vice President of Technology
      • 2004 - 2006
      • Woburn, MA

      Retained following acquisition of Digital Consulting to lead transition and integration while delivering flexible technology platform enabling business to scale both customer base and employee headcount. Managed up to 19 employees across 2 offices. Developed and administered $1.5M budget. Key res...

    • President | CFO/CTO | Marketing Analytics Manager
      • 1995 - 2004
      • Andover, MA

      Advanced through a series of positions with increased accountability and responsibility. As President, reorganized and focused on new strategies for growth after business was impacted by 9/11 and the dotcom crash. As CFO/CTO managed team of 12 employees and $1.5M technology budget. Performed all ...

Education

  • 1993 - 1995
    MIT SLOAN SCHOOL OF MANAGEMENT
  • 1989 - 1990
    BROWN UNIVERSITY
  • 1985 - 1989
    MASSACHUSETTS INSTITUTE OF TECHNOLOGY

Suggested Services

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Industry Focus. “Technology, Information and Internet”

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