Bio
Experience
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VP, Editorial Director
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Mar 2004 - Present
I lead a group of talented copywriters within a global marketing department. We develop messaging strategies for multiple audiences on a range of investment and retirement-related topics. And we team with our design colleagues to deliver content that helps our firm keep current clients and win new ones. The copy we create varies widely. It can be highly promotional one day (advertising, video scripts, direct marketing) and analytical the next (capabilities collateral, thought leadership). Regardless of the content, we focus on authentically communicating the brand's voice.
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Waldinger Creative
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Baltimore, Maryland Area
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Senior Copywriter
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Sep 1999 - Mar 2004
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Baltimore, Maryland Area
Wore a lot of hats. Wrote a lot of copy. Learned a lot about work and life.
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Education
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1987 - 1991Washington College
B.A., English -
1997 - 1999University of Baltimore
M.A., Publications Design, Creative Writing -
1983 - 1987McKean High School
Suggested Services
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Industry Focus. “Marketing and Advertising”
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References
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