Experience

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  Avenue Link

  • Overland Park, Kansas

  • Vice President, Business

    • Mar 2016 - Present
    • Overland Park, Kansas

    Avenue Link is a leading performance based online marketing agency using omnichannel marketing through proprietary technology specializing in targeted lead generation, email marketing, and customer journey development across multiple industry verticals with an emphasis in the financial services industry.

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  Niemann-Pick Children's Fund, Inc.

  • Kansas City, Missouri Area

  • President ► Rare Disease Advocacy & Awareness

    • 2008 - Aug 2020
    • Kansas City, Missouri Area

    The Niemann-Pick Children's Fund, Inc. was organized in December of 2008 to raise awareness of Niemann-Pick Disease Type C and its affect on families; to raise money to promote research to find treatments or a cure for Niemann-Pick Disease Type C; and provide support to individuals and families affected by this disease.In addition to its primary purpose of providing this much-needed support to families affected by Niemann-Pick Disease Type C, NPCF’s present and future activities include fundraising activities to promote medical research to find a cure for Niemann-Pick Type C. Donations go for program services such as research, educational materials, and family support.NPCF is a 501(c)3 tax exempt, non profit - 80-0317862.www.NPCFund.org

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  Castle Pines Media, LLC

  • Overland Park, Kansas

  • VP of Marketing

    • 2013 - 2016
    • Overland Park, Kansas

    Castle Pines Media serves various financial loan portfolios for key operational strategy. Those marketing efforts included but not limited to LMS/CRM setup, strategy, underwriting analysis & initiatives, compliance insight & overview, data management, lead acquisition methods, budget management, media buying, email marketing, pay per click, seo, website development, call center, IT setup, and operational input to managing loan portfolios for investors. Emphasis on responsive marketing to engage active customers along side brand recognition to encourage reengagement for healthy customer retention.

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  ABJT Funding

  • Chief Marketing Officer

    • 2013 - 2013

    ABJT is an online lender focusing on consuming lending products. Strong emphasis on digital / interactive marketing, strategy, and branding to acquire and retain customer loyalty. Channels included online, offline (direct mail), and mobile channels within Email, Call Center, and organically aligned lead generation relationships. Assisted in portfolio management and credit-risk analysis. Involved in all major initiatives, from launch to design, expansion, marketing and operations. Maximized return of online channels and implemented key initiatives.

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  Click Official

  • Kansas City, Missouri Area

  • Director of Business Development / Marketing ► Online Lead Generation ★ Online Marketing

    • 2010 - 2013
    • Kansas City, Missouri Area

    Click Official was a boutique affiliate agency serving various online financial lead generation companies. I focused on client engagement in developing multiple marketing strategies around organic lead generation for key lending partnerships. We tailored custom product development avenues for publishers and generated financial leads for lending portfolios along with additional monetization strategies for our partners. This included our ping tree technology to execute on our lead management strategy.

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  Adknowledge/ Virtumundo, Inc.

  • Sales Executive

    • 2007 - 2010

    Since 1997, Virtumundo has been an early pioneer in digital lead generation solutions through multichannel marketing and strategic advertising.Researched trends to develop strategic marketing plans and sales proposals. Prospected potential advertisers through cold calling and networking to recruit new product placements via affiliate marketing, email, banner, search, ppc, and social marketing channels. I represented the company at trade shows and conferences. Implemented best practices for email creatives, website design and functionality, and CAN-SPAM compliance. Knowledgeable in HTML, PHP, and creative copy writing skills. Extensive development in Wordpress.

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  BMS | North American Savings Bank

  • Senior Loan Consultant

    • 2006 - 2007

    NASB is one of the nation's leading home mortgage lenders ranking in the top 5 in ratings & reviews for Lending Tree. As a senior loan consultant, I engaged customers seeking residential loans on new home purchases and refinancing educating them on loan options to make an informed decision. I coordinated between all branches of the company, directly resulting in $14MM in closed loans during my tenure.

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  HSBC

  • Assistant Vice-President | BSM

    • 2004 - 2006

    I was responsible for managing daily activities and operations of the sales offices. Monitoring and evaluating sales results, productivity levels and profit opportunities of the branch, ensuring the sales staff complies with all established policies and procedures including proper loan documentation and regulation compliance. Extensive understanding of company underwriting guidelines and procedures. Analyzed risk and developed loan documentation. Other responsibilities included business development, training and development of the sales staff to ensure effective prospecting, marketing, and policy/compliance. Assisted in the hiring process of new account managers.

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  Sprint - Nextel

  • Communications Consultant

    • 2003 - 2004

    As the face of Sprint with each customer, I was responsible for inside sales to new and existing customers. Guide the customer through the purchasing decision, activation process and educate the customer on their purchase. Perform customer credit reviews and educate customers about their account. Here I gained valuable knowledge on customer service & salesmanship. I finished above 125% of planned sales goal 40% of my tenure.

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  Coca-Cola Enterprises

  • Account Manager

    • 2000 - 2003

    As a territory account manager, I built relationships with food & beverage accounts to gain key placement of Coca-Cola products to ensure optimal distribution. I managed a team of merchandisers who I scheduled & supervised to deliver key customer service. In my first full year, this led to the highest Dasani Water sales out midwestern account managers in 2002.Responsibilities included inventory control, sales, business development, point of sale, and sales management.