Experience

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  Forbes Advisor

  • United States
  • Consumer Services
  • 500 - 600 Employee

  • Lead Editor, Investing

    • Oct 2023 - Present

  • Deputy Editor, Investing

    • Jul 2022 - Oct 2023

    Produced multiple first and second edits of news stories each day, such that stories were well-written and compliant with both AP and FA style guides.• Assigned monthly stories to a diverse team of freelancers.• Wrote and optimized breaking news stories, SEO articles and Best Of lists for a major media website.• Covered cryptocurrency news stories as they arose in a timely manner.• Managed monthly Best Of stock lists for the investing vertical.• Handled regular updates by inputting HTML code into WordPress CMS.• Fulfilled lead editor duties during lead editor’s absence, including freelancer payroll and team management.

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  Self-Employed

  • Financial Journalist

    • Dec 2021 - Jul 2022

    • Covered cryptocurrencies, technology, green energy and other topics for leading financial publications.• Conducted background interviews and research to be certain articles were well-informed.• Pitched topics as varied as cryptocurrencies, recession-proof stocks, and more to different editors.• Worked with editors to make sure articles were SEO compatible.• Completed articles by editors’ stated deadlines.

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  Smart Writing Solutions

  • Baltimore, Maryland, United States

  • Senior Copywriter & Marketing Consultant

    • Aug 2018 - Jul 2022
    • Baltimore, Maryland, United States

    • Completed multiple assignments for diverse client base in a timely and efficient manner, including long-form marketing, emails, ads, articles, ebooks and blog posts.• Acted both as copywriter and marketing consultant.• Developed A/B tests for clients of emails, subject lines, CTAs, etc.• Implemented full-scale email campaigns for diverse industries.• Wrote, edited and uploaded blog posts and articles into various content management systems.

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  Wilson Blvd. Content LLC

  • Arlington, Virginia, United States

  • Copy Chief

    • Mar 2020 - Mar 2022
    • Arlington, Virginia, United States

    • Provided long-form and lead-gen marketing copy for an array of clients.• Developed stories for copy and concepts for promotional materials.• Managed, when necessary, a team of 2-3 additional copywriters.• Built relationships through business development with new clients.• Proofread and edited all copy prior to sending to clients.

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  InvestorPlace Media, LLC

  • Rockville, MD

  • Marketing Copywriter

    • Dec 2014 - Aug 2018
    • Rockville, MD

    • Built and maintained a coherent brand identity across all franchise publications through prospecting, acquisition, and retention marketing as sole in-house copywriter for company’s Louis Navellier franchise.• Concepted, wrote, and designed monthly “special” retention marketing campaigns consisting of 3-5 outbound emails as well as multiple landing pages and online non-pops simultaneously for five different Navellier newsletter publications.• Collaborated with and edited acquisition copy from outside copywriters so as to keep all marketing “fresh” in front of prospects’ eyes.• Produced control-beating copy for prospecting campaigns.• Maintained and updated on a weekly basis all my existing prospecting controls as well as automated retention series.• Assisted in naming and launching of new Navellier products.• Conceived head-to-head tests for all aspects (subject line, headline, body copy, etc.) of marketing copy and design and determine resultant winners.• Analyzed marketing campaigns to assess profitability, value, and success of each campaign on an individual basis.

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  The Motley Fool

  • Copywriter

    • Jun 2012 - Aug 2014

    • Doubled assets under management (AUM) for Motley Fool Asset Management by leveraging multiple platforms (both on and offline) to harness the company’s existing brand power• Exceeded budget goals by producing all front-end marketing and ad controls for Fool U.K. newsletters through testing multiple content approaches to discover how to best reach the target U.K. market.• Completed control-beating online space ads for four different U.S. newsletter campaigns.• Wrote multiple front-end email packages for company’s core U.S. newsletter business, thus mastering the art of persuasive writing.• Managed retention and winback marketing copy by producing multiple control-beating packages.

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  Law Office of V. Rudrakumaran

  • Legal Assistant

    • Jan 2011 - Mar 2012

    • Assisted in writing and research of all briefs and arguments for U.S. Circuit Courts, District Courts, and the Board of Immigration Appeals using concise and persuasive arguments.• Managed all day to day aspects of the legal office in a professional and friendly manner.

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  KCI Communications

  • Copywriter

    • Mar 2005 - Jan 2007

    • Successfully produced all marketing copy after thoroughly researching industry controls and attending multiple seminars on the arts of persuasion and marketing.• Completed multiple control-beating winback messaging, retention letters, and report landing pages.• Consistently produced control-beating subject lines for emails.