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Bio

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Michael A. Rego is a seasoned sales and marketing professional with 30+ years of experience in building businesses from the ground up, developing strategic plans, and driving sales growth through networking, nurture marketing, and technical sales support. He has a strong background in sales operations, customer service, and contract negotiation, with expertise in product development and trade shows.

Experience

    • Owner
      • Jul 2005 - Present

      Built the business from the ground up through networking and nurture marketing.Repeat clientele was obtained by providing quality workmanship, superior communication and competitive pricing. Projects were completed on time and on budget by controlling materials costs, instituting just-in-time de...

  • Bayberry Company
    • North Attleboro, MA
    • Founding Partner
      • Feb 1997 - Jul 2005
      • North Attleboro, MA

      Part of a team which conceived and executed a strategic business plan to design, sell and implement customer satisfaction surveys. Provided clients with data to evaluate current sales and marketing programs. Directed outside agencies in the development of an on-line shopping site, printed brochur...

    • Sales and Marketing
      • Jan 1999 - Feb 2003
      • Framingham, MA

      Actively solicited new business within existing clients in the OEM steam and combustion turbine divisions of General Electric, Westinghouse and Siemens Westinghouse. Researched, identified and met with potential clients within the turbine industry resulting in new and repeat business. Created co...

    • Sales and Marketing Director
      • Nov 1993 - Jan 1999
      • North Attleboro, MA

      Recruited and trained a nationwide network of independent sales agents to sell standard and custom engineered industrial equipment. Traveled extensively providing technical sales support, new product orientations, equipment startup training, negotiated purchase orders and contracts resulting in a...

    • Sales and Marketing Assistant
      • Sep 1990 - Nov 1993
      • North Attleboro, MA

      Provided technical copy to outside advertising agencies and coordinated photography of product lines. Assisted in the planning, setup and staffing of booths at local trade shows, distributed leads to salesmen. Updated the business opportunity pipeline, tracking all sales leads, appointments, stat...

    • Land Planner
      • Apr 1989 - May 1990
      • Plainville, MA
    • Draftsman
      • Jun 1987 - Apr 1989
      • North Attleboro, MA

Education

  • 1984 - 1987
    University of Massachusetts, Amherst
  • 1982 - 1983
    Saint Michael's College
  • North Attleboro High School

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Sales and Marketing”

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