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Mia Mae Sy is a seasoned hospitality professional with 15+ years of experience in hotel management, marketing, and public relations. She has held various leadership positions in prominent hotels and resorts in the Philippines, including Area Director, PR & Marketing Communications at Crimson Resort & Spa Mactan and Area Public Relations and Marketing Communications at Quest Hotel & Conference Center - Cebu.

Credentials

  • Inbound Certification
    HubSpot
    Jul, 2016
    - Apr, 2026

Experience

    • Marketing Specialist
      • Sep 2021 - Present

    • Area Director, PR & Marketing Communications
      • Aug 2013 - Present
      • Lapu-Lapu City

      - Heads public relations and marketing communication of both Crimson Resort, a five-star beach resort in Mactan Island and Quest Hotel, a 3-star city hotel in Cebu City- Successfully branded and opened Azure Beach Club in October 2014 and Enye by Chele Gonzalez in 2017. - Manages the properties’ social media pages including facebook and instagram- Achieved over 20 million in media value for Crimson and over 15 million for Quest hotel compared to 5million and 1million budget respectively- Created “Bespoke” the quarterly print and e-newsletter for Crimson to promote events and specials; as well as Quest’s monthly in-house newsletter “Salt and Pepper” to promote the hotel’s food and beverage offerings- Successfully headed the “project happy feet resort edition” the resort’s biggest CSR initiative - Member of the Halal committee that initiated and certified the resort for both Halal and Crescent Rating.- HSMA Virtus Awards Finalist - Manager Category(2016) and Finalist Marketing Campaign of the Year (2015). - Chairman Green Committee - the core group heading the energy and resource conservation of the resort

    • Area Public Relations and Marketing Communications
      • Jul 2012 - Present
      • Cebu City

      - Successfully organized the hotel’s grand opening in 2012 and succeeding corporate and media events known for its out of the box concepts and interactive nature- Authored “Redefining MICE” the hotel’s edgy mice promotion and marketing campaign complete with distinct collaterals, advertising strategy and promotion- Authored “Pursue your Passion” the hotel’s internal marketing campaign to strengthen culture and establish employee engagement- Achieved over 12million in media for the hotel’s first year in operation

    • Marcom Manager
      • Apr 2011 - Feb 2012
      • Lapu-Lapu City

      Rebranding Team

    • Marcom Manager
      • Jan 2009 - Mar 2011

Education

  • 2004 - 2008
    University of the Philippines
    BS Tourism, Tourism and Travel Services Management
  • 2000 - 2004
    University of the Immaculate Conception

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Business Consulting and Services”

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