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Mengmeng Zhong

Product Manager _ Instant Ink Subscription Service at HP
Intro Book
Marketing professional with a Master's degree in Master of Management Studies and a Bachelor's degree in Chinese Language and Literature.
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Location
San Diego, California, United States, US
Languages
  • English Professional working proficiency
  • Japanese Elementary proficiency
  • Chinese Native or bilingual proficiency
Skills
  • Marketing
  • Social Media
  • Leadership
  • Team Work
  • Powerpoint
  • Show all
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Bio

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Mengmeng Zhong is a seasoned marketing professional with a Master's degree in Master of Management Studies from Duke University and a Bachelor's degree in Chinese Language and Literature from Wuhan University. With over 10 years of experience in marketing, social media, and leadership, she has worked with top companies such as HP, L'Oréal, and Allied Victory Investment Limited. She is proficient in English, Japanese, and Chinese and has a strong background in teaching, public speaking, and leadership. Mengmeng has led various projects, including the development of WeChat mini programs, online campaigns, and brand management. She has also worked as a consultant, marketing intern, and sales department intern, and has received certifications such as Project Management Professional (PMP). With her extensive experience and skills, Mengmeng is well-equipped to take on leadership roles in marketing, social media, and other fields.

Credentials

  • Project Management Professional (PMP)®
    Project Management Institute
    Apr, 2021
    - Apr, 2026

Experience

  • HP
    • Product Manager _ Instant Ink Subscription Service
      • Oct 2019 - Present

      Instant Ink: https://instantink.hpconnected.com/us/en/l/

    • Lifestyle Photo Software China Strategy Intern
      • Aug 2018 - Sep 2019

      • Leveraged existed functions to achieve localized solutions including Baidu NetDisk, Baidu Baike and Baidu Map • Led the development of WeChat mini program as new localized solution• Analyzed customer behavior and competitor outlook, introduced renting business model to distinguish and break seasonality • Created localized content like CNY AR frame, notifications to strengthen customer engagement

  • Själ Skincare
    • Marketing Intern
      • Feb 2018 - Jul 2018

      Analyzed foreign cosmetic brands’ strategy in China from pricing, social media marketing and event marketing.Organized online campaigns to increase brand awareness among target customers.

  • Duke Interdisciplinary Social Innovators (DISI)
    • Durham, United States
    • Consultant
      • Aug 2017 - Dec 2017
      • Durham, United States

  • United Nations Global Compact
    • Beijing City, China
    • Marketing Intern
      • Jun 2016 - Sep 2016
      • Beijing City, China

      • Be fully responsible of the Youth program of the UN Global Compact China-Japan-Korea Business Roundtable conference; • Use diverse digital methods including H5 / newsletters / wechat copies to promote the conference;

  • Micro Media Technology Co.Ltd
    • Wuhan, Hubei, China
    • Online platform operator
      • May 2015 - Sep 2016
      • Wuhan, Hubei, China

      1 Operating the wechat platform of more than 10000 followers;2 Develop it into one the 10 significant wechat platform nationwide;

  • AIESEC WHU
    • Wuhan, Hubei, China
    • Vice President of Outgoing Exchange Global Internship Program
      • Mar 2014 - Jan 2016
      • Wuhan, Hubei, China

      1 AIESEC is the biggest international students organization aiming at youth leadership; 2 Lead a function of 15 people(including exchange students from Qatar) responsible of do internship market research in SEA,CEE, etc. and improve product awareness among students in WHU

  • L'Oréal
    • Shanghai City, China
    • L'Oreal Brandstorm Global Competition
      • 2016 - 2016
      • Shanghai City, China

      Led a team of three to work as global manager of brand LA ROCHE-POSAY(LRP).Won Top 10 in the nation for designing and pitching concept for a LRP skincare app in consultation with dermatologists, customers and sales representatives.

  • Allied Victory Investment Limited
    • Hong Kong
    • Sales Department Intern
      • Jul 2015 - Aug 2015
      • Hong Kong

      1 Received intensive training by the Executive District Director, including Investment Tools , etc. 2 Responsible of Gold&Silver Investment Analysis and potential customer cluster analysis; 3 Awarded the best performance prize by presenting company’s 5-year development plan;

  • HCIA&Company
    • Wuhan, Hubei, China
    • Marketing Intern
      • Feb 2015 - Jul 2015
      • Wuhan, Hubei, China

      1 Held 3 offline activities and operate online wechat platform to increase brand awareness;2 Team’s performance surpasses the goal by 30% and personally devote 15% performance; 3 Won “BEST TEAM” award and be invited to the Annual Meeting in Singapore

Education

  • 2017 - 2018
    Duke University - The Fuqua School of Business
    Master's degree, Master of Management Studies: Foudation of Business
  • 2013 - 2017
    Wuhan University
    Bachelor of Arts (B.A.), Chinese Language and Literature(The Experimental Class of Humane Studies)

Suggested Services

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Industry Focus. “Marketing and Advertising”

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