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Melissa Sauceda profile image

Melissa Sauceda

Marketing Specialist at Serialio.com
Intro Book
Marketing professional with experience in social media management and content creation.
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Location
Austin, Texas, United States, US
Languages
  • English Native or bilingual proficiency
  • Spanish Native or bilingual proficiency
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Bio

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Melissa Sauceda is a marketing professional with experience in social media management, content creation, and data analysis. She has worked in various roles, including Marketing Specialist, Marketing Internship, Summer Internship, and Social Media Manager, at companies such as Serialio.com, Pilot, Consulting Point Inc, The University of Texas at Austin, and Pizana Jewelry. She holds a Bachelor of Business Administration degree from the Texas McCombs School of Business and has received the Dynamics of Diversity Certificate from the University of Texas at Austin.

Credentials

  • Dynamics of Diversity Certificate
    Division of Diversity and Community Engagement, University of Texas at Austin
    Feb, 2023
    - May, 2026

Experience

  • Serialio.com
    • Austin, Texas, United States
    • Marketing Specialist
      • Oct 2023 - Present
      • Austin, Texas, United States

      • Create and publish targeting blog content on WordPress platform, strategically optimizing for SEO to drive organiz traffic and improve search engine rankings• Analyzed website traffic reports using Google Analytics to assess the effectiveness of content strategies

  • Pilot
    • Austin, Texas, United States
    • Marketing Internship
      • Jan 2024 - May 2024
      • Austin, Texas, United States

      • Developed a social media campaign for Pilot Life to establish and enhance the company’s brand identity

  • Consulting Point Inc
    • Brownsville, Texas, United States
    • Summer Internship
      • Jun 2023 - Aug 2023
      • Brownsville, Texas, United States

      • Monitored and analyzed inventory levels for 15+ products to ensure optimal stock levels and prevent over-purchasing

  • The University of Texas at Austin
    • Austin, Texas, United States
    • Marketing Student Associate
      • Nov 2021 - Mar 2023
      • Austin, Texas, United States

      Researched DEI efforts at leading universities to benchmark practices and inform our own strategy enhancements

  • Pizana Jewelry
    • Brownsville, Texas, United States
    • Social Media Manager
      • Jun 2021 - Aug 2021
      • Brownsville, Texas, United States

      • Create Instagram reels and engaging posts to show underused products and increase purchases• Recommend changes to social media accounts layout to increase attraction; gained 400 followers in a month• Photograph over 50 images a day for their social media accounts; grew post impressions from 100 to 6k

Education

  • 2020 - 2024
    Texas McCombs School of Business
    Bachelor of Business Administration - BBA, Marketing

Suggested Services

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Industry Focus. “Marketing and Advertising”

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