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Melanie Mendonca is a seasoned retail and management expert with 7 years of experience at Toyota Tsusho Insurance Broker India Pvt Ltd, where she has honed her skills in digital media management. Prior to that, she held various roles at Art Retard Pvt Ltd, Luxury Portals Pvt. Ltd., Bennett, Coleman and Co. Ltd. (Times Group), and ruci & idoni-Gourmet Stores Pvt ltd, showcasing her versatility in merchandising, inventory management, and procurement. Mendonca holds a Master's degree in Business, Management, Marketing, and Related Support Services from Symbiosis Institute of Management Studies and a Bachelor of Commerce (B.Com.) from St.Francis College for Women, Hyderabad.

Experience

  • Toyota Tsusho Insurance Broker India Pvt Ltd
    • Bangalore Urban, Karnataka, India
    • Digital Media Manager
      • Feb 2017 - Present
      • Bangalore Urban, Karnataka, India

  • Art Retard Pvt Ltd
    • Bengaluru, Karnataka, India
    • Owner & Entreprenuer
      • Mar 2015 - Jan 2017
      • Bengaluru, Karnataka, India

      Design and Create Customized Handmade Art with a Unique Edge to decorate Homes, Gardens, Office Spaces and Stand alone outlets.Formulated a Gifting Option for Festivities, Personal Memories, Birthdays, Anniversaries and Corporate Gifting.Marketed the products by participating at virtual and on ground market spaces.Associated Consultant with Interior Decorators/Designers.

  • Luxury Portals Pvt. Ltd.
    • Hyderabad Area, India
    • Manager Operations
      • Aug 2014 - Feb 2015
      • Hyderabad Area, India

      Designing the layout & feel of the website LuxuryMonk.com and content writing for all the pages.Procurement of material and Co-ordination with vendors across verticals: Packaging, Insurance, Banks, Website (User interface), Social Media.Designing ad campaigns, content & marketing material for online and offline marketing. Procurement and detailed analysis of the ad material and the art designsFrequent visits to Fashion Houses, Designers, Media houses & Celebrities.Responsible for end to end operations and co-ordination of E-Commerce sales

    • Senior Officer-Response
      • Jun 2011 - Jun 2014
      • Hyderabad Area, India

      Constantly coordinating with the sales team and the editorial for the final layout of the paper.Finalizing of ads in the various editions and publications of the print. Following up for the art design and the material. Analyzing the content of the ad material.Planning various features according to the festivities and happenings around thereby generating maximum possible revenue for the organization.PR, Coordinating with all agencies with respect to their plan of release of adsInforming the agencies as well as the clients about the availability of their desired positions and publications of ads.Designing Dummies for appropriate layouts

    • Marketing Manager & Category Manager (Merchandising)
      • Apr 2009 - May 2011
      • Hyderābād Area, India

      Sole responsibility for the category strategy for the Personal Care, Home-ware Kitchen Accessories and Gourmet foods.Responsible for Procurement, merchandising and Vendor Management of spends exceeding Rs. 50 lacs with a vendor base of over 20 vendors. Commissioned products worth Rs.50+ lacs in store Inventory. Developed & executed assortment & range plan for the entire General Merchandise categoryDesigned & executed the SKU level product master, Floor & Shelf Optimization planBusiness Process ManagementDeveloped metrics for category performance measurementAssisted in designing & setting up business processes for the Merchandise Management module of the Retail ERPAssisted in identifying the organizational requirement for merchandise management and in defining configurable & customizable business requirements.

  • Times Business Solutions Ltd
    • Hyderabad Area, India
    • Account Manager - Marketing & Sales
      • Jun 2007 - Jan 2009
      • Hyderabad Area, India

      Responsible for providing customized e-recruitment & branding solutions to clientsResponsible for Acquisition, Servicing & Retention of clientsCustomized Sales Presentations & interpretation of current market standards to Frontline & our Corporate partners.Analyzing the behavior of the portfolio on a timely basis. Ownership of Monthly Management Information System (MIS) for the senior Management.Manage & supervise the activity of the clients & verification pertaining to the scrutiny of the applications received for special rates or Privileges.Responsible for client engagement and interaction at various job fairs organized by the Times Group.

Education

  • 2011 - 2015
    Symbiosis institute of Management Studies
    Master’s Degree, Business, Management, Marketing, and Related Support Services
  • 2004 - 2007
    St.Francis College for Women,Hyderabad
    Bachelor of Commerce (B.Com.), Marketing

Suggested Services

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Industry Focus. “Insurance”

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