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Melanie Kelleher profile image

Melanie Kelleher

Member, Presidents Etu Council At Startup at Towson University
Intro Book
Marketing strategist with 25+ years of experience in non-profit management, event planning, and marketing communications.
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Location
Baltimore, Maryland, United States, US
Skills
  • Strategic Planning
  • Non Profits
  • Event Management
  • Email Marketing
  • Marketing Strategy
  • Show all
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Bio

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Melanie Kelleher is a seasoned marketing professional with 25+ years of experience in strategic planning, non-profit management, event management, and marketing communications. She has held various leadership roles at top organizations, including Director of Corporate Relations at Towson University and Director of Marketing at the Greater Baltimore Technology Council. Her expertise spans project management, leadership, and strategic partnerships. Melanie holds an MS in Marketing from The Johns Hopkins University - Carey Business School and a Bachelor of Arts in Art History from Loyola College in Maryland.

Experience

  • Towson University
    • Member, Presidents Etu Council At Startup

  • Towson University
    • United States
    • Higher Education
    • 700 & Above Employee
    • Director of Corporate Relations
      • Aug 2019 - Present

      As a member of the University Advancement team, I create and implement engagement and solicitation plans to secure corporate support for Towson University's institution-wide objectives and programmatic opportunities.

    • Member, President's ETU Council at StarTUp
      • Aug 2021 - Present

  • Right Source Marketing
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Senior Account Director
      • Feb 2019 - Jul 2019

    • Account Director
      • Jan 2018 - Feb 2019

  • Ainsley & Co.
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Director of Client Services
      • Apr 2016 - Nov 2017

    • Account Director
      • Oct 2015 - Mar 2016

    • Sr. Marketing Consultant
      • Apr 2015 - Oct 2015

      As Senior Marketing Consultant, I was responsible for the planning, organization and execution of projects from inception through launch. I set goals, monitored work, and evaluated results to ensure that they are in line with the clients’ marketing needs.

  • National Center for Economic Gardening
    • National Strategic Research Team Leader
      • Dec 2013 - Jan 2016

      Economic Gardening is a “grow from within” strategy targeting existing growth companies and offering them critical strategic information that is customized to their needs.

  • Kelleher Consulting
    • Principal
      • Jun 2008 - Apr 2015

      Kelleher Consulting, a corporate events management firm, played key roles in regional events, such as SocialDevCamp East, Computer Mania Day and UMBC’s Visionaries in Information Technology. Clients included universities, nonprofits and volunteer organizations.

  • Economic Alliance of Greater Baltimore
    • Baltimore, Maryland Area
    • Director of Marketing
      • Nov 2011 - Aug 2014
      • Baltimore, Maryland Area

      Responsibilities included strategic planning, coordination and execution of events, organizational promotions, communications and leading all marketing activities.

  • Greater Baltimore Technology Council
    • Director of Programs
      • Sep 1998 - Oct 2011

      In the thirteen years I spent with the organization I held multiple roles, including Director of Programs and Partnerships. During that time, I established and cultivated relationships with area organizations and nonprofits, ran the Award Winning Mosh Pit Business Plan Competition and led the strategy, execution and promotion of events from galas to smaller peer-to-peer groups. The forums I created, from selecting panels to developing Roundtables, educated, informed and provided value to members and regional business leaders.

Education

  • The Johns Hopkins University - Carey Business School
    MSM, Marketing
  • Loyola College in Maryland
    Bachelor of Arts (B.A.), Art History
  • Pope John XXIII
    High School

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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