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Bio

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Megan Greene is a seasoned copywriter and communications expert with 20+ years of experience in digital marketing, public relations, and marketing communications. She has worked with top brands such as Athleta, Diageo, and Pottery Barn, and has a strong background in writing, strategic communications, and media relations. She holds a BA in Communications from UC Santa Barbara and is a certified Master Sommelier.

Experience

    • Copywriter
      • Feb 2022 - Present

    • Copywriter
      • 2007 - Present

      Copywriting services specializing in digital marketing. Past and present clients include Athleta, Diageo Chateau & Estates (Sterling Vineyards, Rosenblum Cellars, Beaulieu Vineyards, Acacia, Canoe Ridge, Edna Valley, Navarro Correas, Stellina di Notte, New Harbor, and miscellaneous lifestyle brands), Astound Commerce, Revel Wine Company, Soleil Toujours, Calhoun & Company (Atlas Peak, Clos du Bois, Louis Martini, Blue Ice Vodka) and Reidy Communications (Care2.com, Interwoven).

  • Athleta
    • San Francisco Bay Area
    • Copywriter
      • Jun 2019 - Nov 2020
      • San Francisco Bay Area

    • Social Media Manager & Blog Writer
      • Aug 2018 - Jan 2020

  • Diageo
    • Napa, California, United States
    • Copywriter
      • Jan 2008 - Dec 2015
      • Napa, California, United States

      Worked directly with the winemaking team and marketing team to create wine notes for several brands within the portfolio, including well-established brands such as BV, Sterling and Rosenblum to emerging brands such as Stark Raving, Great American Wine Company, Woodwork and more.

  • Beringer Vineyards
    • Saint Helena, CA
    • Public Relations Manager
      • 2000 - 2003
      • Saint Helena, CA

      Managed the public relations program for the lifestyle portfolio of wines:• Wrote press releases, marketing/sales materials, wine and food articles.• Worked with media regarding product placement and details.• Worked with marketing team to create promotional materials.• Edited marketing material for content and clarity.• Launched new brands and implemented yearly Public Relations programs.

    • Public Relations Account Executive
      • 2000 - 2001

    • Public Relations Account Executive
      • 2000 - 2000

    • Blanc and Otus
      • 1999 - 2000

Education

  • 1993 - 1997
    UC Santa Barbara
    BA, Communications
  • Court of Master Sommeliers
    Level One, Master Sommelier program

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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