Experience

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  FirstOntario Credit Union

  • Stoney Creek, Ontario, Canada

  • Manager, Marketing

    • Jun 2021 - Present
    • Stoney Creek, Ontario, Canada
• 

  Duliban Insurance Brokers Ltd.

  • Fonthill, Ontario, Canada

  • Digital Marketing Team Lead

    • Sep 2019 - May 2021
    • Fonthill, Ontario, Canada

    Hired to: help grow the client base through lead generation strategies (personal auto/home & commercial insurance clients), produce cross-channel content, create workflow efficiencies using technology, increase client retention rates, manage all organic/paid/social campaigns, create sales &am...

• 

  Niagara Falls Women's Half Mararthon

  • Niagara Falls, Canada

  • Independent Business/Marketing Consultant: Hud & Co Consulting

    • Sep 2017 - Sep 2019
    • Niagara Falls, Canada

    Hired to: rebrand the company (voice/tone/design), grow event registration by increasing user engagement and maintaining a strong Facebook community, graphic design work, email marketing (formulate message, design and send), website re-design/management, event registration management. Skills: dig...

• 

  Guestserve Inc.

  • St. Catharines

  • Independent Business/Marketing Consultant: Hud & Co Consulting

    • Jul 2017 - Sep 2019
    • St. Catharines

    Hired to: manage all of their client domain & SSL purchases/renewals, collaborate on the development of sales & marketing plans for future software development, design (re-design) websites using top industry and technology trends, perform digital business SEO audits, write strategic SEO/...

• 

  Reaction Internet & GuestServe Inc.

  • St. Catharines

  • Independent Business/Marketing Consultant: Hud & Co Consulting

    • Jul 2017 - May 2018
    • St. Catharines

    Manage client domain/SSL renewals, seo-audits, website re-design project scopes. Skills: html, Google Adwords, CMS (Wordpress), domain/ssl renewal platforms (GoDaddy, Moniker, Gandi).

• 

  Magnificent Tours - Niagara's Largest Tour ...

  • Niagara Falls

  • General Manager/Director Of Operations

    • Aug 2013 - Jul 2017
    • Niagara Falls

    Hired to: re-structure, re-brand, create and implement policies & procedures, find revenue growth potential, create and execute a marketing plan, manage HR for a staff of 24 (sales agents, concierge staff, tour drivers), customer service initiatives, reputation management, public relations, s...

• 

  Niagara 21st Group, Inc.

  • Niagara Falls Canada

  • Marketing Manager / SEO Specialist

    • Sep 2002 - Aug 2013
    • Niagara Falls Canada

    Hired to: manage digital assets, website design/maintenance, SEO, SEM, PPC, blogging, social media, industry research and data analysis. In 2004 I was promoted to Internet Marketing Manager where I was overseeing a staff of marketing co-ordinators, web developers and graphic designers. In 2009 I ...